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MBA993 Special Guest Lesson: Exactly How To Start An Online Store with Katie Swett

Selling physical goods online? Setting up your eCommerce store is easier than ever, given the tools available. But whichever service you choose, it’s important to know the basics of creating an online store that’s optimized for sales.

Today, we’re trying something new: an interview with an ecommerce expert. We’re talking with Katie Swett, Group Project Manager at Weebly. Weebly is a sponsor of the show, but don’t worry — this isn’t a pitch. It’s an in-depth lesson on everything from the design of your ecommerce site, to the sales copy you feature, to the supplemental tools and services available.

Katie and Omar discuss the best ways to establish your store online, right down to the best payment processing and shipping services to use. It’s an info-packed interview you can’t miss if you plan to sell physical goods from an online space. Click Play!

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Weebly

Weebly is the easiest way to create an incredible-looking website. Weebly is a whole eCommerce platform  with all the tools you need to market, sell, process payment, manage inventory -- plus top-shelf customer service.  Turn your idea into and online business. Visit weebly.com/MBA and get 15% off your first purchase.

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Shippo

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MBA992 Growth You Should Aim for in Year 1 + Free Ride Friday!

Is your business growing fast enough?

If you’re just getting started, that’s a question you might be asking. The answer, though, isn’t as simple as being big enough, soon enough. The right pace of growth isn’t necessarily the fastest pace. In fact, growing too quickly can (and does) end in disaster for businesses that aren’t equipped to go from 0 to 60 abruptly.

We’ve actually turned down opportunities for explosive growth, simply because we knew it wasn’t a sustainable course to take. Given the unique challenges of establishing a new business, entrepreneurs have to be precise in their goals, benchmarks, and standards. To chase as many customers and as much revenue as possible? That’s not very precise — or wise.

Today, we discuss reasonable, sustainable goals for new small businesses. By taking a smart, lean approach to your business’ growth, you can ensure that you’re not just a flash in the pan. You can establish a foundation of growth that will support years of continued success.

Find out how to grow wisely. Plus, it’s FREE RIDE FRIDAY!!! Click Play!

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IndieGogo

Ready to bring your idea to life? Indiegogo can help your idea go from launch to the next big thing. Whether it's help with launch strategy or manufacturing and shipping support, Indiegogo's experts will be there, 24/7. Learn more and download Indiegogo's free Crowdfunding Field Guide at www.indiegogo.com/100mba

Microsoft Teams

Microsoft Teams is your hub for teamwork in Office 365. Teams is a digital space that brings chats, meetings, files, and apps together in one place to work, share, and connect. Teams helps you and your team achieve even more. Learn more at office.com/teams

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EasyCourse

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MBA991 Guest Teacher: Carrie Olsen- How to get better results with your sales page using 3 principles from acting

What can artistic performance teach us about sales performance?

Quit a lot, we think. And so does our next special guest teacher, Carrie Olsen. Carrie is a veteran voice actor, having provided narration for companies ranging from Tiffany’s to Taco Bell. In her career, she’s had to hone one thing above all: the art of presentation.

Carrie uses the same principles of presentation that fuel her voice-over career to sell her independent coaching services. In her view, presentation is the key to a great sales page –  so she puts the same thoughtful strategy into her website as she does into her performances.

Today, she shares those principles with us. In the end, acting is the ultimate act of sales(wo)manship. You’re selling an idea, a feeling, and a belief. By bringing a bit of the stage, screen, or booth to your sales approach, you can maximize your sales efforts, too.

Learn how: Click Play!

For Carrie’s free sales page optimization guides, text 100MBA to 44222 or go to carrieolsenvo.com/100mba 

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IndieGogo

Ready to bring your idea to life? Indiegogo can help your idea go from launch to the next big thing. Whether it's help with launch strategy or manufacturing and shipping support, Indiegogo's experts will be there, 24/7. Learn more and download Indiegogo's free Crowdfunding Field Guide at www.indiegogo.com/100mba

Weebly

Weebly is the easiest way to create an incredible-looking website. Weebly is a whole eCommerce platform  with all the tools you need to market, sell, process payment, manage inventory -- plus top-shelf customer service.  Turn your idea into and online business. Visit weebly.com/MBA and get 15% off your first purchase.

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Carrie Olsen

WebinarNinja

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MBA990 Guest Teacher: Dan Martell- How To Build a Scalable Systems Playbook

As your business grows, organization becomes more and more crucial.

At some point, the systems you establish will be the difference between getting things done and scrambling to keep up. That’s why it’s so important to establish procedures, protocols, and workflows as early as possible.

Fortunately, there are tried-and-true ways to establish efficient systems and create repeatable core processes for your team to follow — even as your team grows, changes, and brings in new faces. Today’s guest teacher, Dan Martell of SaaS Academy, is an expert in crafting and executing consistent systems. These systems can free you from unnecessary work and excess management duties, allowing you to focus on the horizon rather than day-to-day operations.

Besides offering his most important systems-crafting tips, Martell also offers our listeners a special giveaway that will help you get organized, no matter where you are in your business journey.

Invest in your core systems now, and ensure efficiency going forward — Click Play!

For free core system templates that you can customize for your business, head to danmartell.com/playbook

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IndieGogo

Ready to bring your idea to life? Indiegogo can help your idea go from launch to the next big thing. Whether it's help with launch strategy or manufacturing and shipping support, Indiegogo's experts will be there, 24/7. Learn more and download Indiegogo's free Crowdfunding Field Guide at www.indiegogo.com/100mba

Intercom

Intercom is the business messaging platform that does the work for you, automatically qualifying leads and scheduling demos. Intercom's chat bot and Messenger free you up to focus on the prospects most likely to convert. Don't leave your pipeline to chance - leave it to Intercom. Start for free at intercom.com/growth

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ScreenFlow

OneLogin

1Password

danmartell.com

WebinarNinja

Basecamp

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MBA989 How to Get Ready For Some Time Off

We all need a break. But how do you make sure your break doesn’t hurt your business?

Burnout is a real and dangerous thing. It’s not only bad for your health and well-being, it’s devastating to your business. Only the best you — the healthiest, well-rested, most focused version — can run your business. That’s why it’s so crucial to approach downtime the same way you approach everything else: with planning, preparation, and thoughtful execution.

Today, we discuss what you need to do in order to plan a true vacation, one that allows you to “log off” while your business maintains its momentum. By putting some key things in place, you can ensure that everything runs smoothly in your absence.

Remember: it’s not a “break” if you’re thinking about work! Plan ahead, and come back from your next vacay fully recharged. Click Play!

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Weebly

Weebly is the easiest way to create an incredible-looking website. Weebly is a whole eCommerce platform  with all the tools you need to market, sell, process payment, manage inventory -- plus top-shelf customer service.  Turn your idea into and online business. Visit weebly.com/MBA and get 15% off your first purchase.

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EasyCourse

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MBA988 Must Read: SEO 2018 (No-BS) Strategy by Casey Henry

Need to update your SEO strategy quickly?

We’ve got the most efficient, to-the-point 2018 SEO guide available. It’s not a best-seller from a renowned author. It’s just something we stumbled on while looking for useful new SEO resources.

SEO 2018 (No Bullsh*t) Strategy by Casey Leigh Henry is exactly what the title promises: a no-nonsense, brass-tacks guide to getting SEO right this year. SEO is always changing. From the early days of effective keyword-stuffing to Google’s Hummingbird and RankBrain updates, yesterday’s SEO strategies will not work today. It’s more important than ever to find out what works now — without wasting time.

Hear all about these efficient methods for boosting traffic, generating leads, and ultimately making sales. For the best ROI of your time, this should be the next book on your list. Click Play!

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IndieGogo

Ready to bring your idea to life? Indiegogo can help your idea go from launch to the next big thing. Whether it's help with launch strategy or manufacturing and shipping support, Indiegogo's experts will be there, 24/7. Learn more and download Indiegogo's free Crowdfunding Field Guide at www.indiegogo.com/100mba

Microsoft Teams

Microsoft Teams is your hub for teamwork in Office 365. Teams is a digital space that brings chats, meetings, files, and apps together in one place to work, share, and connect. Teams helps you and your team achieve even more. Learn more at office.com/teams

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UpWork

WordPress

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MBA987 5 Ways to Increase Your Email Open & Click Rates + Free Ride Friday!

Email is still king.

Even in today’s world of viral social media, email remains the most effective, important tool for online marketing and sales. As they say, “The money’s in the [contact] list.” So how can you maximize the impact of your emails? You’ve got to make sure they get opened, and the calls-to-action inside get clicked.

Like many things in business, that’s easier said than done.

Fortunately, there are some tried-and-true strategies you can use to maximize openability and clickability. By keeping these 5 principles in mind, you can make sure every email has the best possible chance of engaging and converting the recipient. By improving the most important email metrics — open and click rates — you can improve the one metric that matters most of all: sales.

Plus, it’s FREE RIDE FRIDAY!!! Find out how to keep the conversation going. Click Play!

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The Running Remote Conference

Running a remote team? Thinking about it? Remote teams are no longer just a cost-effective option —  they might be the best option. Learn how to build and manage a remote team in Bali, Indonesia this June. Guests from the likes of Buffer, GitHub, and even our very own Omar from the $100 MBA will present. Tickets are going fast! Get 15% off with code 100MBA15 at runningremote.com

Udemy

Udemy is the largest marketplace for online learning. Udemy courses start at just $11.99. Each course comes with a 30-day money-back guarantee for risk-free learning. Visit www.ude.my/mba or download the Udemy app to learn anytime, anywhere!

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EasyCourse

MBA923: 3 Ways to Write Intensely Curious Headlines

Gary Vaynerchuk

OkDork