Author: Nicole Baldinu

As your business scales, you’ll need more customer support. There are companies out there that can handle it for you. 

Easy, right? 

Just pay a fee, and let someone else answer questions, troubleshoot, and otherwise deal with your customers for you. But is it a good idea? By outsourcing support, do you give up something besides the workload?

We approach this issue a little differently in our company.

Today, we discuss the up-and-downsides of farming out your support. We’ll explain why some companies need to do this, what they get out of it, and what they lose. We’ll also share our own approach to support, and why it’s been so crucial to the success of our business. 

Listen in, and decide what’s best for you. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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Intercom

Zendesk

Are you tired of working from home?

It’s not just you. While it seemed great at first (and there are lots of upsides), it can get old. That’s even more true if you don’t actively design a WFH lifestyle that maintains clear boundaries.

It’s Q&A Wednesday, and we’re helping one listener cope with the distractions. 

It’s all there: your TV, your couch, your bed, and the rest. For many, productivity is dropping fast. How do you stay on task? More importantly, how do you keep work from invading your home life?

We’ve been remote since before COVID. In our years on the job, we’ve learned from experience exactly how to get business handled, and still be able to turn off “work mode” at day’s end. 

Learn how it’s done, because even after COVID, remote work isn’t going anywhere. Click Play!

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The Marketing for Coaches Podcast

Coaches, trainers, and consultants: this podcast is for you. Matthew Kimberly is the CEO of the Book Yourself Solid system for coaches. He’s a renowned expert in marketing, sales conversions, and other high-value skills for coaches. Get direct access to Matthew with this amazing podcast! Subscribe to Marketing for Coaches on your favorite podcast app, and thank us later!

Indeed

Make your shortlist of quality candidates faster with Indeed. It’s as easy as 1, 2, 3 — post, screen, and interview — all on Indeed. Get your quality shortlist of candidates, whose resumes match your job description. Only pay for the candidates that meet must-have qualifications, and schedule and complete video interviews in your Indeed Dashboard. Get started with a free $75 sponsored job credit at indeed.com/100mba

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How to Work From Home Without Losing Your Sh*t

Newsfeed Eradicator

Deep Work by Cal Newport

Is your business idea…any good?

If the answer is “no,” you don’t want to find out the hard way! That’s why validation is one of the most important steps you can take before investing too much into a product or service. 

A business isn’t just a hobby or a passion. It has to be profitable to be sustainable.

Today, we explain how to do just enough market research pre-launch to make your next idea a safer bet. You can do this efficiently, effectively, and at a modest cost. The intel is worth it!

Figure out which ideas stand out with the highest probability of success. You can apply this formula to entire businesses, products, or even just updates. 

Click Play!

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Today's Sponsors

The Marketing for Coaches Podcast

Coaches, trainers, and consultants: this podcast is for you. Matthew Kimberly is the CEO of the Book Yourself Solid system for coaches. He’s a renowned expert in marketing, sales conversions, and other high-value skills for coaches. Get direct access to Matthew with this amazing podcast! Subscribe to Marketing for Coaches on your favorite podcast app, and thank us later!

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

How far can a side hustle take you?

Pretty far, apparently. Nick Loper started building a business on the side, ultimately earning $550,000 in total revenue. That number includes the sale of the business, once it became valuable enough.

How did he do it?

Today, we take a break from our usual programming to bring you an extended interview with Nick Loper on The Side Hustle Show. He’ll tell the incredible story of how he created and grew his half-million-dollar side business, and why he chose to sell it. 

Talk about inspiring!

The Side Hustle Show offers stories, advice, and guidance for part-time entrepreneurs. Whether you’re just bringing in extra income, or plotting your escape from the 9 to 5, it’s a valuable source of (actionable) information.

Tune in as Loper gives you the details on what it took to succeed, from conception to buyout. Use his and other stories on The Side Hustle Show to create your own blueprint for success — while holding down your day job. Click Play!

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My $550k Side Hustle: An Online Business from Idea to Exit

The Side Hustle Show with Nick Loper

How to Start A Side Hustle Blog (Video Course)

Do You Even Blog?

It’s the sale before the sale.

When most of us think lead generation, we think freebies. Marketing content, free trials, free plans, etc. But what if that’s not the best way to create customers? What if making people pay their way into your funnel works out better?

It just might.

Today, we explain how getting someone to reach into their pocket is an excellent way to qualify them as a lead. Granted, freebies generate more leads —but starter products generate better leads! 

We’ll discuss how to implement this strategy, and offer a few examples of initial low-cost products that work. Bring in the leads with the most potential —  Click Play!

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eCornell

Want to gain the skills to advance your career — without interrupting it? eCornell offers more than 120 online certificate programs in today’s most in-demand areas, from data science to digital marketing. Take the next step with a professional certificate from Cornell University: Just visit ecornell.com and use code ECORNELL100 (all caps) for 20% off when you enroll!

WOMPLY

Are you a small business owner, self-employed, or a gig-worker? Womply has helped over 100,000 small businesses get a PPP stimulus loan, and proudly serves more than 600,000 small businesses across America. Womply also designed their PPP FastLane with gig-workers in mind. Act fast as funds are limited.

Apply now at womply.com/mba and see if you qualify for a PPP loan and to see the terms and program rules.

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EasyCourse

Your blog isn’t only for marketing.

Or it doesn’t have to be, anyway.

For a little supplemental income, you can convert your blog into a revenue-generator. It doesn’t take a ton of time or resources, and it won’t affect your marketing. But it works!

Today, we share a few ways to pull this off.

With some relatively simple options, you can earn more money from the traffic you’re already getting. Boost revenue and make faster progress in your business – without disrupting your long-term branding. It’s easier than you think!

Hear the different ways to do this, and see if any work for you. Click Play!

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Give us a Rating & Review

Today's Sponsors

WOMPLY

Are you a small business owner, self-employed, or a gig-worker? Womply has helped over 100,000 small businesses get a PPP stimulus loan, and proudly serves more than 600,000 small businesses across America. Womply also designed their PPP FastLane with gig-workers in mind. Act fast as funds are limited.

Apply now at womply.com/mba and see if you qualify for a PPP loan and to see the terms and program rules.

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MoneyLab

$100 MBA Resources

How to Get (Good) Clients to Coach Online