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MBA1755 Q&A Wednesday: Has my business plateaued? What can I do?

In business, you grow or you die.

That doesn’t mean endlessly increasing profit or market share. And it doesn’t mean never being happy or satisfied. It simply means making sure you’re always evolving and achieving your personal best.

Kinda like the gym — if you’re too comfortable, it’s not a good thing!

It’s Q&A Wednesday, and we’re helping one listener answer two questions: am I plateauing, and what can I do about it? We’ll help identify the problem, and offer concrete solutions for maintaining constant progress. 

The key is getting a clear picture of where you are, and where you want to be next. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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MBA1754 How To Set Revenue Goals That Work

How much do you need to bring in?

It seems like a pretty basic question for a business owner. But many entrepreneurs aren’t really sure how to answer it. Revenue – not profit – is a tricky subject. How much you need depends on a few key factors.

Surprisingly enough, bringing in more isn’t always the right move. 

By putting revenue in a bigger context, you can identify realistic, effective goals. By understanding what revenue is really for, you can calculate how much you need.

Make a plan you can trust, and grow your business the right way. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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MBA1753 Guest Teacher – Peter Kozodoy – How To Use Brutal Strategic Honesty To Make Massive Changes In Your Life & Business

Telling the truth seems easy, until you try it.

We like to think we’re straight shooters. Some of us even use “straight talk” and “brutal honesty” as an excuse to be a jerk. But are we really, truly telling it “like it is?”

Today’s guest teacher wants an honest answer.

As he explains it, honesty starts between your own ears. Peter Kozodoy is a well-known expert in business leadership. His premise? Using honesty to get a real handle on what you and the people in your life want. Then, bringing those (honest) goals into alignment.

It’s that simple, and it’s that difficult. 

Tune in, and learn how to look in the mirror without deluding yourself, or anyone else. The results can change your business and your life. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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[Bonus Episode] From Real Good: The Six Degrees of Segregation with Yohuru Williams

What did we learn during the pandemic?

The COVID-19 outbreak was an undeniable tragedy. But it also revealed other tragedies. As the disease swept through the nation, it hit some communities harder than others. It shed a harsh light on systemic inequality and historical disadvantage that left some less able to cope than their neighbors.

In other words, COVID revealed existing problems even as it caused new ones.

But the news isn’t all bad. Today, we share another episode Real Good, a podcast that highlights real-world action to improve lives. 

In this episode, you’ll hear a discussion with Yohuru Williams, founder of the Racial Justice Initiative at the University of St. Thomas. In a powerful conversion about the role of race in education, Williams explains how cultural bias and inherited advantage leaves some Americans with less opportunity to thrive — and what we should do about it.

Tune in, be inspired, and dare to ask: what real good can we do? Click Play!

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MBA1752 How To Sell More to Your Customers + Free Ride Friday

Rookie move: only chasing new customers.

Pro move: investing in the customers you have.

Existing customers are a way better investment of marketing and sales resources than strangers. That’s not to say you shouldn’t bring new customers in. We’re just pointing out that on average, the fans you have are easier to convert again.

And again. And again.

You put so much time and resources into creating these leads. Why only sell to them once? Today, we discuss why you should reconfigure your model to factor in the trust you’ve already built by creating happy customers.

Leverage the good will you already earned – Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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EasyCourse

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MBA1751 How to Handle Negative Reviews & Comments Online

You will get complaints.

Everyone does. Even the best companies in the world do. Instead of trying to avoid the unavoidable, prepare for it! Whether it’s your own mistakes, haters hating, or just normal people having a bad day, it’s gonna happen.

What’s the right response? The professional response?

Today, we discuss how to handle bad reviews, flak on social media, and other forms of public shaming. We’ll explain how to respond, and why some complaints are actually great marketing opportunities. 

Learn how to take a hit constructively. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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MBA1750 Q&A Wednesday: How do I get started with SEO?

It’s SEO 101!

Search Engine Optimization can be intimidating. It seems complex, and it can be. But it doesn’t have to be! Anyone can take the basic steps that make a huge difference in brand visibility, expert or not.

Today, we focus on what you absolutely can do, right now.

It’s Q&A Wednesday, and we’re helping an entrepreneur get their new website onto that first SERP. That’s “Search Engine Results Page,” if you don’t already know. 

You’ll be shocked at how powerful a few simple tweaks can be, even though SEO is such a complicated field.

Find out what anyone can do to boost their rankings. Click Play!

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Today's Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

Square

For business owners everywhere, having a healthy, reliable cash flow is more important than ever. Square has tools to help keep your cash flow moving! When you take payments with Square — in person or online — you have multiple ways to get your money, fast. Access it instantly via Square Card, a free business debit card. Or, transfer your money to a bank account on a schedule that works for you. Everything you need is in one place. See all the ways Square can help at square.com/go/mba