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MBA1805 Q&A Wednesday: Am I growing too slow?

How much “growth” makes your company a success?

The truth is that the answer is different for every business. Depending on goals, funding, and a host of other variables, growth can mean everything — or very little. 

It’s Q&A Wednesday, and we’re helping one listener figure out where to set the bar.

This listener started a small software business a few years ago, but they’re not sure if it’s progressing fast enough. But before we can answer that question, we have to establish a baseline. 

In this episode, we discuss how. Get a handle on the metrics that matter, and how to create a balanced approach to your definition of success. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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Baremetrics

Profitwell

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MBA1804 How to Wow Your Customers With Little Things

When it comes to delighting customers (and making sure they remain customers), a little can go a long way!

Tiny gestures can have a huge impact on retention, churn, and word of mouth for your business. In this episode, we explore some of the best pound-for-pound investments you can make in customer relations.

The gestures are small, but the ROI adds up!

New and smaller companies can afford personal touches that don’t really scale well. For independent businesses, it’s a huge advantage. With examples from multiple industries, you’ll see what we mean. 

Tune in, and learn how to make your brand memorable. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

HelloFresh

With HelloFresh, you get fresh, pre-measured ingredients and mouthwatering seasonal recipes delivered right to your door. Skip trips to the grocery store and count on HelloFresh to make home cooking easy, fun, and affordable! HelloFresh offers over 25 recipes to choose from each week, from vegetarian meals to craft burgers and more. There’s something for everyone to enjoy, with recipes designed by professional chefs and nutritional experts to ensure deliciousness and simplicity. Try meals ready in 20 minutes or less, lightning prep recipes, and quick breakfasts and lunches – perfect for your busy schedule! Go to hellofresh.com/mba12 and use code mba12 for 12 free meals, including free shipping!

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Anything You Want by Derek Sivers

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MBA1803 Must Read: Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne

Stop “competing,” at least in the old-fashioned sense.

That’s the main message of this incredible book. Blue Ocean Strategy is a deep dive into a whole new marketing philosophy that will completely change the way you look at business.

Or at least, it changed the way we look at business.

This fascinating book by W. Chan Kim and Renee A. Mauborgne upended our entrepreneurial mindset. In this Must-Read book review episode, we share its most powerful takeaways. 

With examples from various businesses (and our own), we’ll unpack this drastically different way of looking at competition. Stop trying to beat others at their game, and discover yours. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne

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MBA1802 How to Motivate Your Remote Team + Free Ride Friday

Some of us have had a remote team since ever. Some of us had to go remote when COVID struck. And some of us are gonna stay remote, even after the virus is in our rearview.

So how do you make remote work work, in the long term?

Today, we explain how to make sure your homebound employees are on the ball, all the time. It’s not about intimidation or keeping a digital eye on them. It’s about making sure they feel equally valued and challenged.

Specifically, we have 3 strategies you can implement right now.

Running a global remote team since our founding put us in a good position to offer some advice. Hear how we keep our team fired up, no matter where they are. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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EasyCourse

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MBA1801 Is Your Product Unique Enough?

Nothing’s really original. But that doesn’t mean your product can’t be unique.

In fact, it kinda has to be.

Today, we explain how to stand out from the competition, by narrowing your focus to being different in just one way. Whatever your product is, it’s ok if it’s not to be the only one on the market. But it has to be better than anything else at something.

Just one thing.

Learn how to find the one thing your product does like no other. There’s a whole Internet full of competitors out there, so define your unique selling proposition with an emphasis on “unique.” Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

Indeed

Make your shortlist of quality candidates faster with Indeed. It’s as easy as 1, 2, 3 — post, screen, and interview — all on Indeed. Get your quality shortlist of candidates, whose resumes match your job description. Only pay for the candidates that meet must-have qualifications, and schedule and complete video interviews in your Indeed Dashboard. Get started with a free $75 sponsored job credit at indeed.com/100mba

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The Brain Audit by Sean D’Souza

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MBA1800 Q&A Wednesday: Do I need a website if I don’t have a product yet?

Does every business need a website?

Spoiler alert: YES.

It’s Q&A Wednesday, and we’re helping one listener decide whether to take their business from social media to their own corner of the Internet. While this entrepreneur is making a few bucks selling on social, it’s time to move on.

The good news? Creating a business website has never been easier.

In this listener’s case, it’s time to build an e-commerce site. We’ll discuss why it’s the right move, how to do it, and what tools and resources are best. 

Social media is a great place to start a business. That said, it’s a terrible place to run one! Learn why you need a website, and the easiest ways to create one. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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Shopify

SquareSpace

Google Domains

Start Your First Online Business (Audio Course)

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MBA1799 Let’s Talk About Diversity and Your Business

Put aside the politics. Let’s talk business.

Ensuring diversity isn’t just a moral imperative or an obligation to society. It’s a smart move that a true entrepreneur sees the financial value of. It’s an investment in your company’s long-term future.

It’s a strategy!

Today, we discuss how diversity improves your bottom line. By avoiding a monoculture, you create a business that can engage more people. By inviting different perspectives, you find ways to win that conformist companies can’t even see. 

Learn how to embrace diversity, and use it to your business’s advantage. Click Play!

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Emory University

Meaningful change requires meaningful action. Emory University's Goizueta Business School pushes the boundaries of what a top-ranked business degree can do, by preparing principled leaders to positively impact business and society. Together, the Goizueta community strives to solve the world's most pressing business problems. Drive your career – and business – forward by earning an MBA at Emory that is profoundly personal and highly transformational. Learn more at emory.biz/100mba.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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WebinarNinja Team