Categories
Show

MBA1832 Small Changes to Stand Out From The Competition + Free Ride Friday

Sometimes, standing out is subtle.

You might think you have to be radically different. But more often, just being different enough is the best recipe for success. By focusing on some little things, some small but impactful zigs when others zag, you can beat the competition.

The key is to play your own game, rather than your competitors’. 

Today, we discuss a few specific things you can zoom in on to truly differentiate your brand. We’ll discuss how people get “niching” wrong, and what you can do almost immediately to find your own voice, your own audience, your own success.

Learn the big difference a small difference can make. Click Play!

SUBSCRIBE ON ITUNES

Stitcher | SoundCloud | Podcast Feed How To Subscribe

Give us a Rating & Review

Today's Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

Show Links

WebinarNinja

Wistia

Vimeo

Categories
Show

MBA1831 How To Keep Your Product Fresh Every Year

In business, you evolve or die.

You can’t rest on your laurels. You can’t let your product and marketing be the same quarter after quarter, year after year. But sometimes, it can be hard to know what’s next. What’s the next update? The next big (or small) news?

Today, we create a plan.

Tune in, and learn how to systematize your business evolution. By plotting out your updates, you can craft a coordinated approach to innovating, communicating, and growing at a steady clip.

Never get behind! With a good system in place, you can stay ahead of one thing that can kill any business: stagnation. Click Play!

SUBSCRIBE ON ITUNES

Stitcher | SoundCloud | Podcast Feed How To Subscribe

Give us a Rating & Review

Today's Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

Categories
Show

MBA1830 Q&A Wednesday: I hate customer support. Should I hire a support manager?

What do you love least about your business?

More importantly, why?

It’s Q&A Wednesday, and we’re helping one listener decide what to do about Customer Support. Thing is, this entrepreneur just “hates” it. But before we choose a course of action, we have to understand the real root of the problem.

Plus, is it smart to pay someone else for work you can do? Is it not “lean” enough for a startup to make unnecessary hires?

We explore all the ins and outs of this intriguing problem. We’ll discuss how to decide whether you really need to delegate something, and if so, how to go about it. It could be that making a hire is the best thing for this business owner. Then again, maybe not.

Learn from this listener’s dilemma, and our experience with similar situations. Click Play!

SUBSCRIBE ON ITUNES

Stitcher | SoundCloud | Podcast Feed How To Subscribe

Give us a Rating & Review

Today's Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

Categories
Show

MBA1829 Why Do Payments Fail?

If you run an online business, it’ll definitely happen. Sometimes, your customers’ credit cards will be declined. 

But it’s probably not for the reason you think.

Insufficient funds actually account for only a minority of credit card rejections. There are other reasons, some of which you might not suspect. More importantly, some of these reasons are things you can prevent or fix!

Today, we list the most common reasons cards get declined, and explain what you can do about it.

Don’t lose customers unnecessarily! Make sure that you’re doing everything you can to avoid “involuntary churn,” and keep the customers who want to keep you in their life. Click Play!

SUBSCRIBE ON ITUNES

Stitcher | SoundCloud | Podcast Feed How To Subscribe

Give us a Rating & Review

Today's Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

Show Links

Paddle

Stunning

Baremetrics

ProfitWell

Categories
Show

MBA1828 Guest Teacher – Steph Clarke – How to Get the Most Value From the Books You Read

Books are the greatest investment you can make in yourself.

We’ve always maintained that — it’s why we host regular “Must Read” book review episodes. That’s why it’s so exciting to have Steph Clarke, bookworm par excellence on the show! The host of the Steph’s Business Bookshelf podcast, Steph knows a thing or two (or 4) about maximizing every minute you spend reading.

Today, Steph is here with strategies for really digging into the books you choose.

By taking an active approach to learning from your books, you can absorb and retain more from every page. Steph is here with 4 specific tips for reading more, reading more actively, and letting books actually change your life.

For entrepreneurs, reading is more than just looking at words on a page. It’s an engaged process that brings real-world results. Click Play!

SUBSCRIBE ON ITUNES

Stitcher | SoundCloud | Podcast Feed How To Subscribe

Give us a Rating & Review

Today's Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

Calm for Business

Burnout is real. Help your employees with Calm for Business. Empower your team with Calm’s library of content designed to help reduce stress, improve sleep, and build mental resilience. Give them lo-fi playlists, quick breathing breaks, guided meditations, and more. Calm even includes programs tailored for mental health and productivity, like their “Mindfulness at Work” Series. Calm is offering a free well-being ebook for HR and Benefit leaders, and one month free after you attend a free demo! Just head to calm.com/MBA

Show Links

Steph’s Business Bookshelf Podcast

Categories
Show

MBA1827 Why You Should Work On Your Pitch Even If You’re Self Funded + Free Ride Friday

Always be ready to pitch.

Don’t need investors? That doesn’t mean you don’t need a solid, succinct pitch. Our own company is 100% self-funded, and Omar pitches all the time. Why? Because your pitch is for a million super-important things — not just investment.

Today, we explain why.

We’ll discuss all the ways a great pitch helps you become a better leader and ambassador for your brand. It’s an exercise like any other: if you do it consistently, it will make you stronger.

Learn why to pitch, how to pitch, and hear how we developed ours. Click Play!

SUBSCRIBE ON ITUNES

Stitcher | SoundCloud | Podcast Feed How To Subscribe

Give us a Rating & Review

Today's Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

HelloFresh

With HelloFresh, you get fresh, pre-measured ingredients and mouthwatering seasonal recipes delivered right to your door. Skip trips to the grocery store and count on HelloFresh to make home cooking easy, fun, and affordable! HelloFresh offers over 25 recipes to choose from each week, from vegetarian meals to craft burgers and more. There’s something for everyone to enjoy, with recipes designed by professional chefs and nutritional experts to ensure deliciousness and simplicity. Try meals ready in 20 minutes or less, lightning prep recipes, and quick breakfasts and lunches – perfect for your busy schedule! Go to hellofresh.com/mba12 and use code mba12 for 12 free meals, including free shipping!

Show Links

EasyCourse

Categories
Show

MBA1826 How to Deal With a Sudden Loss of Revenue

Sudden revenue loss is not uncommon. In entrepreneurship, it’s almost inevitable.

Situations change. The big players (think Google, Amazon, etc.) change the rules or algorithms you built your strategy around. Market cycles, pandemics, trends, and a host of other factors beyond your control can blindside your business.

It’s up to you how to respond.

Today, we discuss what can go wrong suddenly, and how to deal with it. Over years of running our own small businesses, we’ve been knocked off track way too many times. But each time, we figured it out — one way or another.

The lessons we learned the hard way can make your path forward a little easier. Tune in, and prepare for what you can’t predict. Click Play!

SUBSCRIBE ON ITUNES

Stitcher | SoundCloud | Podcast Feed How To Subscribe

Give us a Rating & Review

Today's Sponsors

Emory University

Meaningful change requires meaningful action. Emory University's Goizueta Business School pushes the boundaries of what a top-ranked business degree can do, by preparing principled leaders to positively impact business and society. Together, the Goizueta community strives to solve the world's most pressing business problems. Drive your career – and business – forward by earning an MBA at Emory that is profoundly personal and highly transformational. Learn more at emory.biz/100mba.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

Show Links

Jim Roh