Luck doesn’t happen by accident.

No, this episode is not about witchcraft or “manifesting” success. It’s a simple lesson on how the things you can control put you in a better position re: things you can’t control.

Fate can’t be controlled, but odds can be raised or lowered. 

Today, we share a few key things that — no matter what kind of business you’re in — help expand the zone of what’s within your control, and make better outcomes more likely. It’s all about creating the right conditions for “good luck” to find you!

From conceiving of your business to managing your team, these key principles can’t give you control over major market downturns, pandemics, or natural disasters. But they can minimize risk, open the door to opportunities, and essentially make your business bad-luck-proof. 

Hear how we improve our luck, and how you can too — no rabbits’ feet required. Click play at the top of the page!