A while back, Kevin Kelly wrote a game-changing blog post called “1,000 True Fans”. In it, he argued that an entrepreneur can make a stable living with only 1,000 customers – provided they were exceptionally loyal followers. So how do you make it happen? It’s more realistic and achievable than you might think. In today’s episode, we outline the 7 steps you can take to convert casual audience members into diehards. Click play at the top of the page, and hear how to inspire customers you can rely on!

The Technium: 1,000 True Fans – Kevin Kelly