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Business School

Why Business Schools Are Horrible At Teaching Entrepreneurship

I know it may seem strange to suggest that business schools are horrible at teaching entrepreneurship. Many business schools today have entrepreneurship programs, heck I was a part of one!  So why do I claim that business schools are bad at teaching entrepreneurship? In order for me to make my case, we will need to hop into my time machine and take a look back at the history of business schools.  You’ll will see why I can make this claim and what it means for you as a budding business person. So take a seat in my Delorean but don’t touch the time circuits, they are a bit shaky.

So Where Did Business Schools Come From?

I got a fun question: When was the first business school founded? Why was it founded anyway?

Not until the 1880s. Wharton was the first business school- I know this because it’s the first thing they told me when I got accepted. Moreover, the first MBA wasn’t offered until 1908! Although it may seem shocking, it took quite some time for the education system to adjust to what the market actually needed.

Business Schools Were Created to Train Managers, Not Entrepreneurs

Once business schools were created, what did they teach and who taught it? Of course business schools taught management: meaning, how to coordinate, how to plan and increase efficiency. Ultimately, the challenge was to train people how to manage a large organization.

Initially, practicing managers produced the ideas taught in business schools; people like Chester Barnard, who was a practicing executive or Frederick Taylor, famous for his studies on how to increase the efficiency of labor using a stopwatch and optimization tools. As “management” became more established, gradually ideas from other academic disciplines like economics and sociology were also applied to the study of management, particularly after the Carnegie and Ford reports criticized business schools for lacking academic rigor. Gradually, business schools became even better at training managers and became a fundamental fixture of business life. But remember, business schools were created to train managers, not entrepreneurs.

But what about Entrepreneurship?

Entrepreneurship wasn’t and still isn’t really a topic business schools have been too concerned about. Entrepreneurship only started to emerge in business schools after a burst in technical innovation. Indeed, entrepreneurship didn’t really exist in business schools until the 1990s and only recently has become a mainstream topic. Not surprisingly, the emergence of entrepreneurship in business schools has caused a huge dilemma. Who will teach it? What will they teach?  It’s a bit of an oxymoron.

What kind of entrepreneur will teach at an institution that he/she doesn’t own? How can those who simply study entrepreneurship and not actually put it in action, know what to teach and advise to others when things change in business everyday? Business schools are not too worried about these issues. Why? Because no one attending is asking these questions. Most entrepreneurial minded students are paying over $120,000 for a 2 year networking event.  This is insane.

Are There Business School Alternatives?

Many like Seth Godin and Richard Branson are pushing for alternatives to business school. They know that business principles need to be learned, then implemented in the real world, thereby learning and doing side by side. You don’t need to spend 2 years and $120,000 to excel as an entrepreneur.

The current state of business education and entrepreneurship training really bothered us as both educators and entrepreneurs. We found that there are no real, substantial alternatives out there…so we decided to create one.

The $100 MBA– a solid business education for entrepreneurs, a supportive community and the motivation you need to grow as an entrepreneur.  You can learn more about the $100 MBA here.

Want to get out of the dark and know how to nail your business idea with our Free $100 MBA Video Course & Workbook? 

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Categories
Business School

The 6 Biggest Lies Business Schools Love To Tell

As many of you know, I spent over a decade as an educator at the high school and college level. I was a middle manager and teacher trainer at the college level for 5 of those years before quitting out of frustration and pure disgust. It’s not all “shaping the minds of the future” and “preparing them for the real world”. Not even close. It’s a dirty business. And this post will prove it.

I’m also a Business School MBA dropout. I got accepted to Wharton’s MBA program and bailed after a semester. One of the best decisions I’ve ever made. This post will show you why.

I do have to say though, that this post isn’t just a way for me to share with you some insanely insightful information, but a way to reconcile some of my own demons from the past.

Here are the 6 biggest lies business schools love to tell, and continue to tell, to keep themselves in business. Buckle-up. It’s going to be a bumpy ride.

1.    MBA graduates have a better chance of success.

Top business school programs are notoriously difficult to get into. They need to be because their whole reputations is built and based on the success of their graduates. So business schools only accept those with the highest intelligence and ambition.

They know they can’t teach you anything you can’t learn for yourself – if you were a bit resourceful.  They know that any success a graduate has is not due to education they offer.  They know they don’t create successful people. They simply accept them and then take credit for their success.

The individual’s chances of success don’t just dramatically increase because they attended a $100,000, 2-year seminar. That individual was committed to success before they even stepped foot onto campus.

2.    An MBA is a great financial investment for your future.

With 2 years ahead of game in the real world and living without a $100,000 student loan packed with interested, a non-MBA graduate actually ends up taking home more money within 2 years of finishing their undergrad.

The average top MBA graduate will have to pay a $1,300 loan payment every month for the next 10 years. Interest is a killer. This means even if an average MBA graduate makes $83,000 dollars a year they only really take home roughly $45,000 after taxes and paying their student loan debt. While a non-MBA graduate with 2 years of real-world experience under their belt, takes home roughly $51,000 annually after taxes. With no, $1,300 monthly loan for the next 10 years. A non-MBA graduate is sitting pretty.

The definition of a great investment is getting a high return on your investment of money, time and effort. This doesn’t look like such a smart investment now, does it?

3.    An MBA will greatly increase your chances of getting a great job.

According to the Wall Street Journal, the effect of the 2008 financial crisis has played a major role in shifting corporate recruiting strategy. Companies have become wary about spending and have looked to trim costs. They are opting for younger employees who, in many instances, are just as talented as MBA graduates but willing to work for about half the salary.

4.    An MBA will teach you how to be a great businessperson.

According to Aaron Boyd, head of research at Equilar, reports that more than half of the 50 highest-paid executives lack MBAs. An MBA is not designed to teach you how to be a great businessperson. It’s designed to prepare you for entry-level management. Little is learned about being a great leader, innovator or entrepreneur.

Many remarkably successful entrepreneurs only hold a high school diploma like Steve Jobs, Richard Branson, Mark Zuckerburg, Jack Dorsey, Michael Dell and Bill Gates.

Best selling author, Seth Godin weighs in on the MBA debate and states, “An MBA has become a two-part time machine. First, the students are taught everything they need to know to manage a company from 1990, and second, they are taken out of the real world for two years while the rest of us race as fast as we possibly can.”

5.    An MBA is prestigious and gets you respect.

This may have been true 30 years ago but nowadays people really only respect one thing. Results. Having an MBA proves nothing theses days. Except, of course, that you are able to follow instructions and have a 100 grand to burn. What you actually accomplish, what value you add to this world is what earns you respect.

Taking pride in being an MBA graduate while working at a job that you hate for the next 10 years because you are a slave to your debt doesn’t make much sense. What are you proud of? An accomplishment that put your in current miserable state?

6.    Graduating from business school is a huge accomplishment that many can’t do.

At the end of the day, colleges and universities are not a charity organization. They have stakeholders and a bottom-line. Revenue is their top priority. I know this first hand as I sat in management meetings as a head of department. Keeping up standards in teaching and learning is not really discussed.

It’s actually quite simple. A failed student is not worth as much as a passing, paying student. 90% of college and university students are on student loans, so if the student passes the college or university gets paid pretty much automatically.

Higher education institutions have what are called a percentage of “failure tolerance” worked into their accounting. This means that they take into account students that do fail, up to a certain percent. But most colleges and universities set that percentage at only 8%-10%. Anything above that is unacceptable. Period.

Many professors are told not to give discouraging grades in the first 3 weeks of classes to prevent an increase in dropout rates. The first 3 weeks are crucial because most institutions set their add/drop date (the deadline to add or drop a class before having to pay for them) at the end of the 3rd week of the semester. Students pay by the credit hour so every dropped class counts. In the biz, teachers call this “Nothing below a C before the end of week 3”.

Graduating from business school doesn’t mean you are a genius. It just means you aren’t in the bottom 10% of your intake.

As you can tell, I’m not a fan of business school, and for good reason. I was in the business of education for far too long not to know what it truly offers.  A way to extend our carefree college lives and delay learning the things you really need to learn to excel in business.

We believe in alternative education and it’s the reason why we started The $100 MBA. I hope this post resonated with you. If it did, reach out to me and let me know.

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Categories
Business School

How to Sell Like Heisenberg

Selling meth is very bad. Let me just get that out of the way from the get go. But how the main character of Breaking Bad, Walter White- A.K.A. Heisenberg, SOLD meth was pretty damn good. Sometimes, you need to look past the actual product to learn important lessons. Keep this in mind when reading this post. Proceed at your own discretion.

Heisenberg taught me more about selling a product than any other movie, documentary, training program, or T.V. show (including The Apprentice or Shark Tank). In this post I’m going to share with you how you can sell your product like the fictitious legend himself.

Heisenberg followed 5 Rules that allowed him to sell the most powerful product his industry had ever seen. I’m going to explain each rule in detail and how you can implement each one with your products.

Rule #1: Quality is Everything

There would be no Heisenberg if his product were not of superior quality. He took pride in offering the best product the market had ever seen. He was a chemist and knew his product better than anyone else. He took production seriously and didn’t just rely on marketing and sales.

At one point his distributors argued that in his market, difference in quality doesn’t matter. Heisenberg knew better. He knew if his customers tried his product once, they would never go back to any of the competing products.

Real World Example: Wellness Formula is the only thing I will take when I feel sick or feel I’m about to get sick. It’s an all-natural herbal and vitamin complex that has proven to me over and over again, it works.

I never believed in any of these voodoo, all-natural solutions before. I went straight to the antibiotics in the past. But one day, Nicole was feeling very sick and the gentleman at the health food store recommended it. I took his advice because he swore about its effectiveness like it was a miracle drug. He was right and we’ve been hooked ever since.

I’ve never seen an ad for Wellness Formula in my life but I’ve never recommended something more than I have with Wellness Formula. I must have told at least 30 people about it. 

Wellness

Offer a superior product and the sales will take care of itself.

Rule #2: Hard Work is How it’s Done

Heisenberg didn’t just sit on his ass. He wasn’t just an ideas man and talked about what an amazing product he wanted to build. He got into his radioactive suit and got to work. He worked harder on his product than anyone involved in his business.

Real World Example: When Nicole and were working on The $100 MBA before the community went live, we worked like machines every single day for 3 months. Just straight-up hustle. I think we had a total of 3 days off during that run.

We wanted to offer a product where people would say, “I love this place. It’s so worth it.” We knew that if we didn’t put in the work, we would end up with an OK product and an OK product wasn’t going to cut it. Here is a shot of us on our last day of shooting our courses before the launch.

Crazy

If you want to sell a superior product then hard work is the price you’re going to have to pay.

Rule #3: Your Brand Matters

Everyone knew Heisenberg’s product instantly. It was the only crystal meth that that had a blue tinge. The color wasn’t intentional but he kept it blue because he knew his customers wanted ‘the blue stuff’ and it was synonymous with his quality of product.

Real World Example: Over the last 128 years Coca-Cola has maintained they’re branding. They learned the hard way the significance of their strong brand in 1985. They made the mistake with changing their branding to “The New Coke” briefly in April of that year and quickly returned to their original branding 3 short months later after an uproar from their customers.

Coca-Cola customers wanted “The Real Thing” not some New Coke crap. So they made sure they gave them what they wanted.

coke

What’s your signature? What is something once seen or heard, has people thinking of you?

Rule #4: Don’t Underprice Yourself

Heisenberg never underpriced or undersold his product. He knew what his product was worth and never compromised. He knew if he was patient, his customers would buy his product at the price he is asking for.

Real World Example: One of most successful cruise lines is Windstar Cruises. Never heard of them? That’s probably because they don’t actively advertise like other major cruise lines, like Carnival or Norwegian. They don’t have to.

They also cost about 10 times as much. But they don’t care. They do very well because they offer a superior product. So when cheesy musical performances and 1,000 people lining up at buffets aren’t going to cut it for you and you want the ultimate cruise experience, you’re going to look for Windstar. They are rank as one of the most profitable cruise lines in the world because they don’t undersell their product.

wind_star_4

Sometimes at the start, we want our product to sell so badly we underprice ourselves. Don’t make this mistake.

Rule #5: Always Plan for Growth

Heisenberg always looked to the future. He always looked at how he could expand and grow his business. He always thought big and planned for it. He started out in an RV but he soon outgrew it.

He knew from the start his superior product was going to be huge and that he needed to plan for success. He knew that thinking small would keep him small.

Real World Example: When Dollar Shave Club first launched with their hilarious Internet video commercial, they were shocked at the response of the market. Everyone wanted to be a part of their shaving blade movement. They almost couldn’t handle all the orders they received.

Luckily they planed for this and had an emergency expansion plan in place.

They quickly had to expand their business and hire more people to help fulfill the huge volume of orders they received and continued to receive after their launch.

Always plan for success. If you don’t expect to be successful then why are you in business in the first place?

Final Words

Your products, your offerings are what define your business. No one cares about your witty headlines if you can’t deliver the goods. Just think about your favorite products. Why do you love them? Probably because they are better than any other of their kind. Take extra care with your products and they will take care of you.

And remember, hugs are better than drugs.

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Categories
Business School

Practical Business School Training You’ll Love

Today is a special day!

We are opening up the doors of The $100 MBA for new members. And today, you can get started for only $1!

But first, why are you going to love The $100 MBA…

100_MBA-LOGO_Full_Clean 340W

10 Reasons You’ll Love The $100 MBA

  1. Our members are straight-up awesome. The community is full of ambitious, talented, friendly, driven and fun people reaching for the next step in their businesses and lives.
  2. Each course is designed and taught by experts you can trust. The team at the $100 MBA has got it all. Omar Zenhom attended Wharton Business School and has been an entrepreneur for over a decade. Both Nicole and Omar are trained educators for over 13 years. Yup! People on the Internet that are actually qualified teachers.
  3. We started a revolution! A good one. One you definitely want to be a part of. We are changing business education forever, so join us!
  4. We have in depth interviews with proven entrepreneurs. Learn the steps they took to be successful and what they’d do if they were starting all over. (e.g. what Gary Vaynerchuk thinks we all should do first when starting out)
  5. It’s affordable. You don’t have to pay a $100,000 for this MBA! In fact, our members tell us our one-time price is ridiculously low for everything included.
  6. You can ask questions anytime! This is huge. You can get clarification or ask specific questions about your business and development right under our course videos.
  7. The $100 MBA community will kick your ass in gear  — with this accountability and direction you’ll get more done than ever before.
  8. You’ll actually watch our training videos. They come in bite-sized chunks and give you step by step guides, making it easy to start applying the learning . Also, they’re fun. Nicole is a New York Film Academy graduate and isn’t messing around when it comes to engaging and flat out awesome videos.
  9. Team ON is here for you (Omar & Nicole), rooting you on and answering your questions in the community forum. Seriously, this is what we do, everyday. We care about it more than you know.
  10. The $100 MBA will help you finally make that breakthrough you’ve been wanting. Seriously, our students are building businesses, securing deals, and breaking through every day.

Are you ready to become a part of The $100 MBA Revolution? Click the button below. You can get started for only $1. 

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