The Internet is a crowded place. According to Netcraft, there are 644,275,754 (and counting) active websites out there. No wonder when you’re just starting online, it’s hard to get anyone to pay attention to you.
The number one fear of all business builders and owners is being ignored. No one wants to build a business and then be completely unknown to the public. You need customers to survive and you need an audience to have customers.
But there is good news. There are ways to get noticed and get your business going online. We thought it would be a good idea to show you how.
We launched a whole new course and workbook called Marketing Your New Online Business that explains, step by step, how to get visitors to your website when just starting out. I’m going to share with you some of the insights of the course right here!
Before you Market: Preparing Your Website for Visitors
It’s never a good idea to invite people over your house when you have nothing to serve them. Many people get over eager in marketing their business’s website, that they forget that visitors need to consume something of value, to trust you before buying anything from you.
Getting your website ready for visitors is crucial to the marketing process. Don’t let your marketing efforts go to waste and have visitors never comeback again because they had nothing to sink their teeth into when they got there.
Content Marketing is Not Just a Buzz Word
It’s not. It’s has become the most effective way to market an online business. A part of this has to do with the way Google has changed their algorithm over the years but it mostly has to do with they way people buy online now.
This isn’t 1998. Your audience is a savvy Internet user and needs more than just promises to buy your product or service. You need to prove to your audience over and over that you are worth their hard earned money before you can expect them to consider buying from you.
There are many ways to market your business with content- blogging, video, podcasting, email, social media- it’s all good. The medium isn’t as important as the value of the content itself but using the medium properly is critical to maximizing your marketing efforts. We go through each one in the course and show exactly how to capitalize on each content marketing tool.
No One Does It Alone
I said this before: The lone wolf dies at the end of the movie. You can’t do this alone. Trust me, I know. I’ve learned this the hard way over the years.
You need to get in front of audiences other than your own. After all, you don’t really have a large one yet when you’re just getting started.
This is like a new comedian or performer opening for a popular name. The people in crowd are not your audience, but they will be if they like what they see.
Reaching out and working others in your marketing efforts is how you really grow. Whether it’s interviewing, guest blogging or building relationships; in the course we explain how exactly to do it.
This is a huge topic and isn’t fit for a blog post. That’s why we created the course and workbook. In this 13-video course I show you exactly step by step how to do this properly. Here is a quick look at the intro video from the course itself.
The complete course on Marketing Your New Online Business is available now to all $100 MBA members. You can join The $100 MBA and get started with Marketing Your New Online Business for just $35! It’s just on of the many courses inside the $100 MBA for a flat out insane price. Join today and get LIFETIME access to all of our training, resources and community for only $100 or 3 payments of $35. Start Learning Today!
No re-occuring fees. Lifetime access.