You can’t judge a podcast by its cover. But your visual branding needs to reflect what your business is offering.
It’s Q&A Wednesday, and one listener noticed something different about our little old business podcast. We updated our cover art, changing the visuals around our show and updating its “look” online. Why? What’s the point?
Today, we discuss why — and when — a a visual refresh is sometimes in order. We’ve had the same cover art since we started in 2014, and frankly, it’s just not as relevant anymore. The show has changed. We’ve changed. And the way we present ourselves has to change, too.
Don’t let your own look stagnate. Stay fresh, and show the market what you really look like. Click play at the top of the page!
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