For entrepreneurs, ideas come easy. Often, it’s the next step we stumble on.

Transitioning from idea to initial product can be a doozy, especially if your idea is a tech or software product. If you’re not an engineer, and you don’t have any handy, how in the heck do you move forward? Is your idea doomed to be just another coulda, woulda, or shoulda?

Of course not!

It’s Q&A Wednesday, and we’ve got a listener who’s ready to take the next step, but needs a cost-effective option for building the prototype. We’ll explain exactly how to use some creative resources to get off the ground without hiring engineers, as well as how to know when it is finally time to bring engineers in.

As it turns out, you can build, market, fund, and even sell your product well before the actual engineers are necessary. Find out how — Click Play!

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