MBA1240 Q&A Wednesday: How do you find guest teachers for your show?

You’ve got a great podcast, but you want great guests. How in the world do you get them?

It’s Q&A Wednesday, and we’ve got a question from a fellow podcaster who’s looking to bring fresh voices to his audience. Knowing how to find quality guests — and convincing them to record — takes some finesse, and some time.

Today, we discuss our methods for wooing guests. By establishing your own reputation and following, you can attract (rather than chase) guests. By keeping your own standards high, you can sell potential guests on the value of joining your podcast. And even if you’re new to the game, you can still establish yourself as someone worth talking to.

It’s a big Internet out there, and there’s no shortage of podcasts. But if you’re willing to put the work in, you can make yours stand out from the rest. Click Play!


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