This book is so good, we had to review it twice.

Creativity, Inc., from the co-founder of Pixar, is packed with incredibly valuable lessons for any business leader (or anyone who wants to be one).

In the first part of this 2-part review, we’ll discuss Ed Catmull’s take on team-building, cultivating creativity, creating a company culture, and leadership. The author’s take on these things will surprise you — and inspire you.

Hear what it took to build one of the greatest story-telling businesses in history. Learn how you can apply the same principles to your story. Click play at the top of the page!

Creativity, Inc. by Ed Catmull