You should write a book.
No really! You don’t have to be Hemingway or Tim Ferriss. Anyone with expertise and a story can share both. The key is to write the right kind of book. Not a novel, not a tell-all memoir, and not something to impress critics.
You want to write something with one purpose: marketing.
Today, we review The 100-Page Book: The Business Owner’s Guide to Self-Publishing a Short Customer Attraction Book. That’s right — just 100 pages, laser focused on simply establishing your credibility, not making the Times bestseller list.
This book made us wonder why we haven’t written a whole book ourselves. Tune in, and you might just ask yourself the same thing. Click play at the top of the page!
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