MBA1883 Extended Interview: John Jantsch- Build Your Ultimate Marketing Engine

“Marketing.” The term is vague. New entrepreneurs don’t always know exactly what it means — let alone how to do it effectively.

That’s why we’re so happy to have John Jantsch.

A best-selling author, sought-after speaker, and founder of Duct Tape Marketing, John specializes in helping small businesses market effectively. In today’s extended conversation, John and Omar discuss what marketing is really for — and how to know you’re doing it right.

In other words, we’re cutting through the “hacks” to discover what really, truly works.

By focusing on what’s proven over time for countless companies, you can bypass the forest of trends and create a real marketing “engine,” a system that delivers consistent results. In this full-length interview, we get deep into the details. Click Play!


Stitcher | Spotify Podcast Feed How To Subscribe

Give us a Rating & Review

Today’s Sponsors


Avast has been a global leader in cybersecurity for more than 30 years, trusted by over 435 million users. Their new all-in-one solution, Avast One, offers a wide range of features: security solutions to stop malware, phishing and virus attacks; privacy features that keep your identity and actions hidden, and performance products to clean up (and speed up) your devices. A free version of Avast One even includes award-winning free AV, free VPN, free firewall, and more. Learn more at


Small business leaders – are you doing it all on your own? Let Justworks lighten the load. From running payroll and managing benefits to figuring out state-by-state rules and regulations, Justworks makes it easier. Hire, onboard, and manage employees with less time and stress. Access national health insurance plans to cover your employees wherever they work. Get all the benefits of Justworks’ efficient tools, intuitive interface, and expert support. Find out how Justworks can help your business at

Show Links

The Ultimate Marketing Engine by John Jantsch

Duct Tape Marketing