Categories
Show

MBA2052 Why You Should (and Shouldn’t) Write a Book + Free Ride Friday

Thinking about writing a book? The first question to ask yourself: why?

There are great reasons for an entrepreneur to write a book. There are also terrible reasons. Before you put a single word down, make sure you’re approaching it from the right angle.

Setting appropriate intentions and expectations is key to making your book project successful. If you’re not willing to be honest about what you’re trying to accomplish, writing a book can be a drain on your time, energy, and revenue that doesn’t pay off.

Today, we explain what it looks like when an entrepreneur does the book thing properly (with lots of examples). By understanding the reader’s perspective, you can make sure to write something that’s worth the investment — for you and your readers.

Get in the right headspace for becoming an author. Click Play!

SUBSCRIBE ON APPLE PODCASTS

Stitcher | SoundCloud | Podcast Feed How To Subscribe

Give us a Rating & Review

Today’s Sponsors

Rutgers

Many graduate business programs were retrofitted for online learning. But the Rutgers Online MBA was BUILT for online. Not ready to start a master’s degree? Select one of seven new grad-level certificates that can be applied to a future graduate degree. To learn more about New Jersey’s #2 ranked online MBA, online graduate certificates, and how to specialize the Rutgers online MBA for your career, visit go.rutgers.edu/100MBA.

WebinarNinja

Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in assets like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, you can use WebinarNinja at no cost with our FREE plan. No credit card, no expiration; just a basic version of WebinarNinja you can use as long as you like. Just head to webinarninja.com

Show Links

EasyCourse

Books by Michael Port

Books by Ramit Sethi

Books by Dorie Clarke

Books by Ryan Holiday

Books by Gary Vaynerchuk