Selling can be tough. But anyone can get better at it.
The best way? Start with a framework — a proven, reliable overall method that you can learn, master, and ultimately personalize for yourself.
Nikki Rausch is a sales expert, having worked with organizations like the Bill & Melinda Gates Foundation and NASA. Today, she’s here to share her basic framework, a 5-step process that guides your conversation with a potential customer all the way to the point of sale.
The most important trick: don’t skip any steps!
Instead of fixating on making a sale, Nikki’s “Selling Staircase” method focuses on one step at a time, so the conversation never feels like you’re forcing someone into a buying decision. Instead, you’re making a logical, natural progression towards that sale — without the pressure.
Learn how to sell, without aggressive or manipulative tactics, one step at a time. Click Play at the top of the page!
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