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About Omar Show

MBA2147 Why Ecommerce Is One of the Hardest Businesses to Start & Grow + Free Ride Friday

Omar has run many a business. But the hardest kind, for (literally) his money, is ecommerce.

Every type of business has its challenges, but selling physical goods online has more — and more difficult — issues to contend with. That’s not to say you shouldn’t start an ecommerce business. But you should know what you’re getting into!

Today, we share what you need to prepare for, if ecommerce really is your game.

For many aspiring entrepreneurs, ecommerce seems like the obvious choice. And while selling stuff on the Internet may seem less complicated than, say, developing software or building a freelance service business…it isn’t.

Learn exactly what challenges to expect, and get tips on how to navigate them based on Omar’s experience. Go into ecommerce with your eyes open, and increase your odds of success. Click Play!

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Today’s Sponsors

WebinarNinja

Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all,  WebinarNinja comes with a FREE 14-day trial so you can see if  it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.

Recommended Tools

Xero

By far the easiest accounting software on the market. We use it for all our businesses, because it integrates with all our accounting, billing, and banking apps. With super affordable plans for small businesses, Xero makes keeping the books much, much simpler. Head to xero.com/podcast and find the accounting solution you’ve been looking for!

ConvertKit

ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit

WP Engine

WP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF

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The Automated Webinar Challenge

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About Omar Show

MBA2146 Is Your Business Pushing You Around?

At first, your business is your baby. 

But if you’re not mindful, it can quickly turn into a monster.

Many entrepreneurs learn this the hard way, as responsibilities and obligations multiply, and gradually encroach on the boundaries between your work and your life. You may not see it coming; taking a weekend call here, sacrificing a workout there, cutting family time just a little short…

Before you know it, your business dictates a lifestyle that supports it, instead of enabling a lifestyle you want.

Today, we share the various ways people end up as victims of their own creations, and the telltale signs that you might be headed that way. We’ll share examples from our own experience, as well as tips for protecting yourself. 

Don’t let your business become a bully. Click Play!

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Today’s Sponsors

WebinarNinja

Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all,  WebinarNinja comes with a FREE 14-day trial so you can see if  it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.

Recommended Tools

Xero

By far the easiest accounting software on the market. We use it for all our businesses, because it integrates with all our accounting, billing, and banking apps. With super affordable plans for small businesses, Xero makes keeping the books much, much simpler. Head to xero.com/podcast and find the accounting solution you’ve been looking for!

ConvertKit

ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit

WP Engine

WP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF

Show Links

The Working While Traveling Experiment

Categories
About Omar Show

MBA2145 Q&A Wednesday: How do I grow my email list without paid ads?

We know email marketing is a must. But when you’re just starting out, how do you get people’s addresses?

…more importantly, how do you get email addresses for free?

Anyone can throw money at the list-building problem and get results (short-term though the results may be). But there are other, arguably better, options. With a little time, work, and creativity, anyone can build a strong email list.

It’s Q&A Wednesday, and we’re helping one listener get their email marketing off the ground — without spending a dime on paid ads. 

In this episode, we share a few specific ways you can leverage assets you already have (plus a few ways to leverage other people’s assets) to fill your contact list with interested potential leads. 

Learn how to get into inboxes, without donating your hard-earned money to Facebook or Google. Click Play!

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Today’s Sponsors

WebinarNinja

Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all,  WebinarNinja comes with a FREE 14-day trial so you can see if  it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.

Recommended Tools

Xero

By far the easiest accounting software on the market. We use it for all our businesses, because it integrates with all our accounting, billing, and banking apps. With super affordable plans for small businesses, Xero makes keeping the books much, much simpler. Head to xero.com/podcast and find the accounting solution you’ve been looking for!

ConvertKit

ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit

WP Engine

WP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF

Show Links

Sumo

iDevAffilate

Rewardful

Categories
About Omar Show

MBA2144 How To Promote Your Product Without Spamming Your Email List

eMail marketing works — but it can backfire.

Sending your list too many emails comes with a host of bad consequences: unsubscribes and getting your content labeled as spam (yikes) can hurt your deliverability, making it less and less likely your emails will land in people’s inboxes. 

So how do you communicate without…over-communicating?

Today, Omar shares a simple system that works for us. By testing the waters a bit before executing certain campaigns, you can send emails that are much more likely to be opened and clicked, because people are actually looking forward to them!

Learn how to lighten your touch, and avoid dumping too many messages on consumers who already get way more emails than they want. Keep your sender reputation strong, and your deliverability high. Click Play!

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Today’s Sponsors

WebinarNinja

Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in features like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all,  WebinarNinja comes with a FREE 14-day trial so you can see if  it’s a good fit for you, risk free. Head to webinarninja.com and use promo code MBA for 15% off your first month or year.

Recommended Tools

Xero

By far the easiest accounting software on the market. We use it for all our businesses, because it integrates with all our accounting, billing, and banking apps. With super affordable plans for small businesses, Xero makes keeping the books much, much simpler. Head to xero.com/podcast and find the accounting solution you’ve been looking for!

ConvertKit

ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit

WP Engine

WP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF

Show Links

Mission Control Business Coaching

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About Omar Show

MBA2143 Extended Interview: Patrick Campbell – Building & Selling a $200 Million Business

Create it. Grow it. Cash out.

That’s the goal of many entrepreneurs: to build a business that’ll sell for enough money to fund whatever comes next — even if nothing comes next, business-wise.

So what does that journey look like? How do you get there? And just as importantly, what happens after?

Patrick Campbell created ProfitWell and bootstrapped it into a successful startup. Selling it wasn’t exactly the goal, but when Paddle came along with an offer that made sense, Campbell let his baby go — for a cool $200 million. 

What now?

In this extended interview, Patrick shares the journey from startup to acquisition, and explores an important (but often overlooked) aspect of entrepreneurship: what do you do once you’ve “made it”? Click Play!

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Today’s Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

Recommended Tools

Xero

By far the easiest accounting software on the market. We use it for all our businesses, because it integrates with all our accounting, billing, and banking apps. With super affordable plans for small businesses, Xero makes keeping the books much, much simpler. Head to xero.com/podcast and find the accounting solution you’ve been looking for!

ConvertKit

ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit

WP Engine

WP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF

Show Links

ProfitWell

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About Omar Show

MBA2142 Should You Offer Payment Plans for High-Ticket Offers? + Free Ride Friday

Charging in installments works for infomercial products. But will it work for yours?

When you don’t collect the entire price of your product or service right away, you take a risk. You may see one or two payments, only to forfeit the rest. That said, when you only accept full payment up front, you risk not making the sale. 

The key is to understand what kinds of offers benefit from payment plans — and which don’t.

Today, we break down the advantages and pitfalls of payment plans, and what factors make them riskier. We’ll explore the price points and product types that do better or worse with payment plans, including the one thing you should always get money up front for.

Make the most sales — and the most revenue — with the right payment approach. Click Play!

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Today’s Sponsors

Belay

Think of the tasks you hate doing. What if you could ditch all that, and reclaim up to 15 hours each week? Get out of the weeds and back to your business with Belay – the company revolutionizing productivity with its U.S.-based Virtual Assistant, Accounting, Social Media and Website staffing solutions for growing businesses. Focus on your strengths and delegate your weaknesses. Accomplish more and juggle less. BELAY is offering $100 MBA Listeners an exclusive promotion: Text MBA to 55123 to get started!

Recommended Tools

Xero

By far the easiest accounting software on the market. We use it for all our businesses, because it integrates with all our accounting, billing, and banking apps. With super affordable plans for small businesses, Xero makes keeping the books much, much simpler. Head to xero.com/podcast and find the accounting solution you’ve been looking for!

ConvertKit

ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit

WP Engine

WP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF

Show Links

The Automated Webinar Challenge

Categories
About Omar Show

MBA2141 How Often Should You Post to Social Media?

When it comes to social media, more isn’t always better.

Our instinct (and a lot of advice out there) is to post as much and as often as possible. But the data — and our experience — don’t bear that out.

Today, we take a dive into the available data on social media, and unpack how exactly you can use FB, Twitter, the ‘Gram, and LInkedIn to your advantage. Remember: these platforms and the companies that run them have their own goals, and it’s not to grow your business. 

The key is to balance the platform’s agenda with your own.

Learn what each channel looks for (and rewards) so that you can post and interact in a way that works. Choose the right channel for your niche and content style. Use the numbers to create a strategy that’s effective — not a guess.

As they say, if you’re not paying for the product, you are the product. Don’t let social media platforms benefit only themselves. With the right knowledge, they can work for your business too. Click Play!

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Today’s Sponsors

Identity Digital

Creating a business website? Consider an Identity Digital descriptive domain extension. With over 300 extensions to choose from, you can create truly unique descriptive domains, like headfirst.agency or internet.games. Plus, because you’re using meaningful words on both sides of the dot, you can rank higher in search results. Many people settle for a name that isn’t true to their vision, but you don’t have to compromise. Go to name.digital name.digital and use code MBA100 for 25% off your descriptive domain extensions through 2023. Don’t stop at the dot!

Recommended Tools

Xero

By far the easiest accounting software on the market. We use it for all our businesses, because it integrates with all our accounting, billing, and banking apps. With super affordable plans for small businesses, Xero makes keeping the books much, much simpler. Head to xero.com/podcast and find the accounting solution you’ve been looking for!

ConvertKit

ConvertKit has everything you need for effective email marketing — and they make it ridiculously easy. From newsletter subscriptions to complex automations, ConvertKit is the most straightforward way to build your campaigns. Best of all, ConvertKit will even migrate your whole list, sequences, and forms from another platform for you! Check out the best email platform for independent business people at 100mba.net/convertkit

WP Engine

WP Engine is our first choice for small business website hosting (seriously, you’re looking at one of our WP Engine sites right now). They’ve got the tools, features, and power you need to keep your online storefront going strong — and customer support is incredible, like having an extra tech team by your side 24/7. WP Engine has a plan for every size business! Get 20% off at wpeng.in/mba and use PROMO CODE WPE20OFF

Show Links

MeetEdgar

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