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MBA1762 Why You Should Promise Less To Make More + Free Ride Friday

Stop offering too much.

There’s an over-promising epidemic in marketing and sales today. Too many entrepreneurs try to get customers by promising the moon and stars. But even when your product or service can potentially deliver, can you really guarantee that outcome?

It’s time to focus on what’s deliverable.

Today, we discuss why promising less works better in the long run. It’s not about underselling yourself, or withholding. It’s about accurately managing expectations, delivering wins, and building trust.

The key is getting more specific than you think you need to be. Learn exactly what that means – Click Play!

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WOMPLY

Are you a small business owner, self-employed, or a gig-worker? Womply has helped over 100,000 small businesses get a PPP stimulus loan, and proudly serves more than 600,000 small businesses across America. Womply also designed their PPP FastLane with gig-workers in mind. Act fast as funds are limited.

Apply now at womply.com/mba and see if you qualify for a PPP loan and to see the terms and program rules.

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EasyCourse

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MBA1761 The Most Important Step In Sales

Sales: most people think it’s really easy, or a mystical art.

It’s neither.

Great salesmanship is nothing more than understanding why people buy stuff. It’s effective application of a few key principles that pretty much always work. 

But there’s one principle way too many people forget.

Today, we explain what it is, and how it works. Sales is our host Omar’s thing. From his childhood in his father’s car dealership, to his sales coaching today, Omar’s had years of study and practice. 

In all that time, Omar’s noticed that this one particular tactic is missing from too many salespeople’s arsenal. Learn it for yourself, and see the impact on your sales. Click Play!

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Today's Sponsors

WOMPLY

Are you a small business owner, self-employed, or a gig-worker? Womply has helped over 100,000 small businesses get a PPP stimulus loan, and proudly serves more than 600,000 small businesses across America. Womply also designed their PPP FastLane with gig-workers in mind. Act fast as funds are limited.

Apply now at womply.com/mba and see if you qualify for a PPP loan and to see the terms and program rules.

SweatBlock

Sweat can happen at the worst times, like first dates or big meetings. It soaks through your shirt and destroys your confidence. That’s where SweatBlock Clinical Protection Antiperspirant Wipes can help. Created by a Doctor, SweatBlock pre-soaked wipes are stronger and more effective than the deodorants you find at the store. They’re made in the US with natural ingredients, and backed by their “dry shirt guarantee.” Go to sweatblock.com/MBA for 20% off your first order. You can also find SweatBlock at amazon.com and your local CVS.

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MBA1760 Q&A Wednesday: How often should I do 1:1’s with my employees?

A real conversation goes a long way.

We’re not talking about performance reviews or team meetings. We’re talking about frank, one-on-one dialogues with each member of your team. They work wonders! 

That’s why we do them in our business. But how often is often enough?

It’s Q&A Wednesday, and we’re helping one listener get closer to his employees. We’ll explain why you should establish a consistent schedule for 1:1’s, and how to conduct them. 

This episode is especially clutch for remote teams. That said, these conversations are powerful tools for just about every business. Click Play!

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Today's Sponsors

WOMPLY

Are you a small business owner, self-employed, or a gig-worker? Womply has helped over 100,000 small businesses get a PPP stimulus loan, and proudly serves more than 600,000 small businesses across America. Womply also designed their PPP FastLane with gig-workers in mind. Act fast as funds are limited.

Apply now at womply.com/mba and see if you qualify for a PPP loan and to see the terms and program rules.

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MBA1759 How To Verify That You’re Doing The Right Things

It can be hard to see how you’re doing.

Just keeping up with the day-to-day of running a business can take most of your time. Then you add experiments with different strategies for sales, marketing, team management, and more. What’s left over?

Where’s the time to analyze? Where’s the bandwidth for checking your progress?

We’ve got a shortcut. With one clever little tactic, you can get a clear, reliable picture of what you’re doing and whether it works. You can apply it to literally any aspect of your business.

Tune in, and hear how it works. Click Play!

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Today's Sponsor

WOMPLY

Are you a small business owner, self-employed, or a gig-worker? Womply has helped over 100,000 small businesses get a PPP stimulus loan, and proudly serves more than 600,000 small businesses across America. Womply also designed their PPP FastLane with gig-workers in mind. Act fast as funds are limited.

Apply now at womply.com/mba and see if you qualify for a PPP loan and to see the terms and program rules.

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MBA1758 Guest Teacher – Cheryl Lynn Mobley – How to Unlock Your Team’s Potential

What’s your team capable of?

Many business leaders don’t know — not really. That’s when Cheryl Lynn Mobley steps in. She’s an expert in getting the most from a team by unleashing their true potential.

Today, she shares a few of her most important key principles.

By asking just a few crucial questions, you can discover the hidden power of your team, however big or small. You can boost communication, motivation, and productivity. With more cohesion and less micromanagement, you can find out what they’re really made of. 

Get the most from your investment in your team. Click Play!

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SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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reCalibrate Be99 Guiding Questions

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MBA1757 My Favorite Tools For Professional Development + Free Ride Friday

Be a better business person.

There’s so much self-improvement…stuff out there. Courses, coaches, programs of every sort. But as heavy consumers of game-upping content, we’ve discovered a few things. Sometimes, a few basics are all you need.

Today, we share the 3 most important ways to be a better you.

These are the tools that get the biggest result for the investment. Whether it’s your time, money, or effort, the ROI has to be worth it! That’s why these 3 things are essential. Start with these, and you’ll see more results, more quickly.

Become the best entrepreneur you can possibly be. Click Play!

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Give us a Rating & Review

Today's Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Looking for an easy webinar platform? WebinarNinja is the user-friendliest option ever. With built-in marketing tools like landing pages, email, and more, WebinarNinja has everything you need. Deliver high-quality webinars without the stress! See how it works at webinarninja.com/webinarninja-webinar-software-demo/

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EasyCourse

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MBA1756 Why You Should Learn To Code

Should you learn to read?

Almost no one would answer “no.” In most places, everyone can. It’s a fundamental skill that empowers you to do…anything! No matter the industry, it’s a must. People who can’t read are at an unfair disadvantage, regardless of their career.

That’s how we feel about coding.

Today, we discuss why everyone — not just developers — should learn coding. Even if you hire developers, even if you never write a line yourself, learn it! We’ll explain why and how, and why it doesn’t have to cost you a lot of time or money.

Empower yourself to be a better all-around business person with coding. Click Play!

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eCornell

Want to gain the skills to advance your career — without interrupting it? eCornell offers more than 120 online certificate programs in today’s most in-demand areas, from data science to digital marketing. Take the next step with a professional certificate from Cornell University: Just visit ecornell.com and use code ECORNELL100 (all caps) for 20% off when you enroll!

SweatBlock

Sweat can happen at the worst times, like first dates or big meetings. It soaks through your shirt and destroys your confidence. That’s where SweatBlock Clinical Protection Antiperspirant Wipes can help. Created by a Doctor, SweatBlock pre-soaked wipes are stronger and more effective than the deodorants you find at the store. They’re made in the US with natural ingredients, and backed by their “dry shirt guarantee.” Go to sweatblock.com/MBA for 20% off your first order. You can also find SweatBlock at amazon.com and your local CVS.

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Free Code Camp

Code Academy

Treehouse