Wondering how to get more customers? How to appeal to the people to whom you’re trying to sell?
Start by learning how their brains work.
Daniel Kahneman is a psychologist who’s studied the science of human decision-making for decades. His book Thinking, Fast and Slow is a practical investigation of the brain’s thought process, specifically how it arrives at decisions like making a purchase. Today, we discuss how you can put this knowledge to work for your business.
By understanding the buyer’s mind, you can become a better seller. You can give yourself an edge that no amount of marketing or advertising can produce. On this episode of the podcast, we offer a variety of actual techniques you can use, tactics that work when persuading consumers.
Learn how to lead the consumer to the sale. Learn how to help your audience make the decision that benefits them (and you). Click Play!
Stitcher | SoundCloud | Podcast Feed | How To Subscribe
Today’s Sponsors
WGU
WGU is on online university that’s changing lives by changing higher education. Their innovative competency-based learning model is tailor-made for busy adults with their own schedules. Learn at your pace, so you can graduate faster based on your own progress. For more details and to get your application fee waived, head to wgu.edu/100mba
Betterment
Outsmart average. Betterment is online financial advisement for those who refuse to settle. With cutting-edge tech, Betterment builds a personalized portfolio and offers unbiased advice to get the most out of your investments. Visit betterment.com/mba for up to one year of free financial management. Visit betterment.com/mba now!