MBA1155 Q&A Wednesday: I’m launching a web app. Do I also need to have a mobile app to go with it?

Does every web application need a mobile version? If not, which ones do?

Most major software companies have a version of their product for every device under the sun. But for lean startups, you’ve gotta put your time and effort into what returns the best investment. Today, we discuss exactly how to figure out if you need a mobile app — and if so, how to proceed.

There are a few key questions you must ask to determine whether developing a mobile app is worth your time and money. In fact, it may be the case that you only need a mobile app, and you can forget about laptop, desktop, and tablet versions.

Tune in, and find out what those questions are. Ask them, and you’ll find a path forward for your software. Click Play!


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