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MBA1975 Q&A Wednesday: Do I need to reply to all my comments on social and YouTube?

Engagement is crucial. But how much engagement can you handle?

It’s Q&A Wednesday, and we’ve got a listener with a problem that most creators would be happy to have. Their social feeds and YouTube channel are brimming with comments!

The problem: do all these comments need replies?

You have to engage, but it’s impossible to keep up with every comment on a popular account. How much is too much? How much is too little? 

This listener is burning out fast by replying to pretty much everything. Is it worth it?

Today, we offer a system for maintaining the conversation without losing your marbles. By prioritizing certain kinds of engagement and creating firm boundaries, you can strike a balance between engagement and exhaustion. 

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