MBA2004 How To Use Twitter to Build a Better Product

When entrepreneurs think of Twitter, they usually think of marketing.But they should also think about product development.

Why? Because people love to complain, especially on social media. 

And when they complain about certain challenges — and certain products — you get free insight into how your business can solve the problems no one else is solving! In other words, Twitter is 100% free market research.

It’s simply too easy (and too valuable) to pass up. Today, Omar shares real-world examples of how a little Twitter research can help position your company to be a hero to consumers. 

Learn how to use Twitter to rethink your product, and how to sell it. Click Play!


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