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Branding
Marketing
In this Must Read episode I talk about why you MUST read Purple Cow by Seth Godin. Seth Godin is…
Branding
This book is simply the best branding book I have read. I highly recommend this because it’s simple. It breaks…
Branding
When everyone’s faking not faking it…who can tell the difference? It’s hard for any brand earn trust when cynicism rules…
Branding
Marketing
We know a lot of big brands that have faces behind them and they are successful. So if we want…
Branding
Product
Great businesses can teach great lessons. The same goes for great products — and Apple’s AirPods are beyond great, both…
Branding
What’s a symbol worth? When you start a business, you start lean. That means making careful choices about where to…
Short, practical business lessons for the real world. Find out why it was awarded both a Best of Apple Podcast and the #1 Work Smarter podcast.
