MBA751 Must Read: Start Small, Stay Small by Rob Walling

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Today’s must-read for the entrepreneur is as short as it is sweet! Rob Walling is one of the foremost experts in micropreneurship, and his book Start Small, Stay Small is a testament to the power of little things. By focusing on marketing hard to a relatively tiny audience, you can be an effective- and profitable- niche problem-solver. The advice is great, and the example of a hard-hitting short book is even better! Click play to hear more!

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Get the book here:
Start Small, Stay Small: A Developer's Guide to Launching a Startup

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