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MBA834 Q&A Weekends: Do I need to write a book to be an authority in my market?

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Our listeners have questions, and we have answers! This weekend, someone wants to know if writing a book is truly a must. Can you really establish your credibility without being an author? We discuss why books are such powerful tools for building your brand- but how they’re not the only option. Tune in, and hear how authority comes from many different places. Click play!

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