Are paid ads a money pit?
Small businesses need to stay lean. That means not throwing money away on expensive marketing and sales tactics that don’t produce a solid return. From print to radio to Google and Facebook, is the money you spend on paid advertising worth it?
More importantly, can your business thrive without it?
Lots of businesses do just fine without spending a dime on ads. Today, we share several examples, and explain exactly why the ad-less strategy can work. Of course, it won’t work for every business — but yours could be one of them.
We’ll share our own experience as well, and how we arrived at our own balanced mix of paid advertising and content marketing. Learn how to determine the best approach for your business, and get the most out of every marketing dollar.
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Today’s Sponsors
Rutgers
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