Author: Nicole Baldinu

The sales funnel: if you’re in business, you’ve heard of it.

But maybe you’ve heard too much.

Today, we’ll break the funnel down into a simple, step-by-step plan to generate sales. We’ll put aside all the theorizing and competing expertises, and bring it back to basics.

This is Creating Customers 101.

We’ll establish the tried-and-true fundamentals of purposely building a funnel — from attracting the attention, all the way to the purchase. We’ll also discuss what your business looks like without a sales funnel, and why it’s so hard to get off the ground. 

Let’s restore the funnel to what it should be: a straightforward, smart strategy for growing your business. Click Play!

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Windows and HP

Everyone works differently, whether it’s typing on a computer, sketching out notes with a pen, or accessing all your stuff on your phone. With Windows and HP, you get all the tools you need to work the way you want. So whatever you do, make it you with Windows and HP. See how at windows.com/HP.

Masterworks

Successful investors control risk by investing in art. Sound unusual? The ultra-wealthy have been doing it for centuries! Now you can invest in the same paintings as millionaires — at a fraction of the cost. Masterworks makes it as easy as trading stocks. And you don’t need to know anything about art! Head to masterworks.io, select PODCAST, and use code 100 to skip the 70,000 wait list. Hurry, this offer expires soon! See important disclaimer at masterworks.io/disclaimer

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ClickFunnels

Your Webinar Blueprint

He’s “not your guru.” But he’s something.

Tony Robbins might be the biggest name in self-help. But is personal development professional development, too? 

It’s Q&A Wednesday, and one listener is pondering whether to spend company dollars on a Robbins training session. The formerly in-person seminars have gone online, and the price has dropped accordingly.

Is it a wise investment? Or is this too personal for business?

Today, we’ll discuss what you can get from people like Robbins, whether you buy everything he’s saying or not. We’ll explore the cost/benefit ratio of self-improvement as it relates to entrepreneurship — the most personal of professions. Click Play!

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Podia

Easily sell Online Courses, Memberships, and Digital Downloads to your audience. With more than 10,000 creators on the platform, Podia is the easiest way to earn a living teaching what you know. Create a beautiful storefront in minutes and start selling your digital products. No technical knowledge needed, and no third-party plugins required. Check out podia.com/mba now.

WebinarNinja

Looking for an easy, intuitive webinar platform that gets out of your way? WebinarNinja is the most user-friendly webinar platform on the market. Best of all, it works! With built-in marketing tools like email automations, landing pages, and more, WebinarNinja is everything you need to run live, automated, or hybrid webinars. Sign up for a free live demonstration at webinarninja.com/workshop.

Morale doesn’t happen by accident.

It affects productivity and outcomes. It keeps people on the team instead of looking elsewhere. It makes your employees go beyond working “hard,” and feel personally invested in their work. 

So how can you cultivate morale?

Today, we discuss how to make everyone feel like their work matters. We’ll explain what you can do to increase your team’s enjoyment of their jobs, in good times and bad. 

Managing human beings is one of the biggest challenges for new entrepreneurs. Learn the mindset to approach morale with, and the steps you can take to forge a truly motivated team. Click Play!

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Today’s Sponsors

Storyblocks

Storyblocks is the world’s best stock media service (in our opinion). They offer video, audio, and images with affordable subscription plans. Their unlimited, all-access plan lets you download as many files as you’d like in their ever-growing library of high-quality, royalty-free assets. The selection is amazing, and the price is right. To learn more, go to storyblocks.com/mba.

WebinarNinja

Looking for an easy, intuitive webinar platform that gets out of your way? WebinarNinja is the most user-friendly webinar platform on the market. Best of all, it works! With built-in marketing tools like email automations, landing pages, and more, WebinarNinja is everything you need to run live, automated, or hybrid webinars. Sign up for a free live demonstration at webinarninja.com/workshop.

We’ve said it before, and we’ll keep saying it: Take a break from chasing customers, and focus on the ones you already have!

Your existing customers are the easiest group of people to market and sell to. 

But do you have unnecessary barriers between them and further purchases? Are you making it easy to buy again, buy something else, or upgrade?

You could be leaving revenue on the table.

Today, we’ll discuss how to figure out whether your customers have a smooth path to spending more. Eliminate the friction, turn one-time customers into lifers, and stabilize your revenue stream for years to come. Click Play!

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Today’s Sponsors

Masterworks

Successful investors control risk by investing in art. Sound unusual? The ultra-wealthy have been doing it for centuries! Now you can invest in the same paintings as millionaires — at a fraction of the cost. Masterworks makes it easy to try and buy shares and trade stocks. And you don’t need to know anything about art! Head to masterworks.io, select PODCAST, and use code 100 to skip the 70,000 wait list. Hurry, this offer expires soon! See important disclaimer at masterworks.io/disclaimer

Windows and HP

Everyone works differently, whether it’s typing on a computer, sketching out notes with a pen, or accessing all your stuff on your phone. With Windows and HP, you get all the tools you need to work the way you want. So whatever you do, make it you with Windows and HP. See how at windows.com/HP.

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EasyCourse

The easier it is to pay, the more people buy.

We’ve all been somewhere that doesn’t accept credit cards. But in the future, will not accepting methods like Apple Pay put your business in the same outdated category? 

Today, we discuss whether Apple Pay is the next PayPal — or the next Visa. Does your website or brick & mortar need to make Apple Pay happen? If so, what does it take? What does it cost?

We looked into this for our own business, so we’ll share the results of our research with you. Click Play!

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Today’s Sponsors

Windows and HP

Everyone works differently, whether it’s typing on a computer, sketching out notes with a pen, or accessing all your stuff on your phone. With Windows and HP, you get all the tools you need to work the way you want. So whatever you do, make it you with Windows and HP. See how at windows.com/HP.

WebinarNinja

Looking for an easy, intuitive webinar platform that gets out of your way? WebinarNinja is the most user-friendly webinar platform on the market. Best of all, it works! With built-in marketing tools like email automations, landing pages, and more, WebinarNinja is everything you need to run live, automated, or hybrid webinars. Sign up for a free live demonstration at webinarninja.com/workshop.

They say not to rush important decisions. But you can’t drag your feet, either.

It’s Q&A Wednesday, and we’ve got a listener who takes weeks or months to make a call. Worst of all, the time he takes doesn’t necessarily result in better decisions — it just delays everything that comes next.

So how can we speed things up?

Today, we’ll discuss how to categorize your decisions, and find the right amount of time to spend on each. Getting comfortable with tough calls is Job One for entrepreneurs — but that doesn’t mean rushing to judgment when the stakes are high.

It means creating reasonable deadlines for yourself, and sticking to them. Hear how we do it — Click Play!

SUBSCRIBE ON APPLE PODCASTS

Stitcher | Spotify | Podcast Feed | How To Subscribe

Give us a Rating & Review

Today’s Sponsors

WebinarNinja

Looking for an easy, intuitive webinar platform that gets out of your way? WebinarNinja is the most user-friendly webinar platform on the market. Best of all, it works! With built-in marketing tools like email automations, landing pages, and more, WebinarNinja is everything you need to run live, automated, or hybrid webinars. Sign up for a free live demonstration at webinarninja.com/workshop.

Windows and HP

Everyone works differently, whether it’s typing on a computer, sketching out notes with a pen, or accessing all your stuff on your phone. With Windows and HP, you get all the tools you need to work the way you want. So whatever you do, make it you with Windows and HP. See how at windows.com/HP.