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MBA2344 Q&A Wednesday: What’s the best way to train new leaders in my business?

As business owners and managers, developing and nurturing leadership skills is essential for growth and success. 

In this episode, we’re sharing the strategies and techniques for training new leaders. From the importance of setting a strong example, to utilizing resources like books and online courses, we’ll leave no stone unturned in helping you build a team of effective leaders. 

As a seasoned leader himself, Omar reflects on his own experiences and shares what worked and what didn’t in his leadership journey. So, if you’re ready to level up your leadership game and create a thriving team of future leaders, Click Play!

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This Is Small Business

This Is Small Business is all about what it takes to be an SMB owner today. Andrea Marquez from Amazon’s Small Business Empowerment team brings the unique perspective of a curious millennial trying to figure out what it takes to be successful in today’s market. The show explores the journey to success, diving deep into the pivotal moments along the way. Listen and learn from the show’s “minisodes,” packed with useful information in 10 to 15 minutes on topics including attracting investors, product development, and partnerships. Listen in here.

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Teaches Leading Winning Teams by Geno Auriemma

How to Win Friends & Influence People by Dale Carnegie

John Maxwell’s Leadership and Management Training

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MBA2343 Extended Guest Teacher Lesson: Ashley Gordon – How to create transformational coaching programs

Are you a coach looking to create transformational coaching programs? As a coach, it’s not enough to just share information with your clients. How can you design coaching programs that truly make a difference in your clients’ lives? What are the key elements that contribute to a successful coaching journey? 

Today’s guest teacher Ashley Gordon shares her expertise on how to create impactful coaching programs that truly transform lives. From creating a sense of community and camaraderie among students to avoiding common coaching mistakes, Ashley provides valuable insights and practical tips for coaches looking to take their programs to the next level.

Join us as we delve into the world of coaching and discover how to create programs that make a real difference. Click Play!

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Today’s Sponsors

This Is Small Business

This Is Small Business is all about what it takes to be an SMB owner today. Andrea Marquez from Amazon’s Small Business Empowerment team brings the unique perspective of a curious millennial trying to figure out what it takes to be successful in today’s market. The show explores the journey to success, diving deep into the pivotal moments along the way. Listen and learn from the show’s “minisodes,” packed with useful information in 10 to 15 minutes on topics including attracting investors, product development, and partnerships. Listen in here.

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The Quantum Coach Co

Quantum Coach checklist

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MBA2342 How to Create Your Content Marketing Strategy in 2023 + Free Ride Friday

In today’s crowded and distracting online landscape, standing out with great content is crucial. Content marketing creates a machine that drives website traffic, attracts new email subscribers, builds relationships, and generates new customers. It’s a long-term strategy that can benefit your business for years to come.

But how do you create an effective content marketing strategy? We explore how this process compounds over time, resulting in a steady flow of leads and more customers. Ready to conquer content marketing? Click Play!

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Today’s Sponsors

This Is Small Business

This Is Small Business is all about what it takes to be an SMB owner today. Andrea Marquez from Amazon’s Small Business Empowerment team brings the unique perspective of a curious millennial trying to figure out what it takes to be successful in today’s market. The show explores the journey to success, diving deep into the pivotal moments along the way. Listen and learn from the show’s “minisodes,” packed with useful information in 10 to 15 minutes on topics including attracting investors, product development, and partnerships. Listen in here.

Factor

Looking for delicious, healthy meals that are quick and easy to prepare? Check out Factor! With fresh, never-frozen ingredients, Factor delivers tasty meals right to your door. Use code mba50 for 50% off at factormeals.com/mba50. Don’t miss out on this incredible deal!

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MBA2341 Q&A Wednesday: How much time do I need to promote my webinar?

Webinars are an incredibly effective method for selling products. They allow you to build trust with your audience while presenting your products in a personal and engaging way. 

Think of webinars as the closest thing to a personal, in-person discussion and an essential part of the sales process. You might think that promoting your webinar as early as possible is the way to go, but guess what? The data proves otherwise. Overpromoting too far in advance can actually lead to lower attendance rates. 

Join us for this episode as we dive deeper into webinar promotion strategies, including advanced warning, event reminders, and reinviting attendees. Remember that promoting webinars is not about hard-selling or asking for payment. It’s about providing valuable content and building relationships with your audience.

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WebinarNinja

ConvertKit

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MBA2340 Must Read: The Art of Profitability by Adrian Slywotzky

Profitability is the lifeblood of any business. Without it, growth, success, and sustainability become difficult to achieve. 

The Art of Profitability by Adrian Slywotzky dives into ways to increase profitability and the challenges that come with executing these ideas. We discuss various strategies and insights from the book that can help you prioritize and improve profitability. 

Profitability is not just a metric; it’s a mindset. By prioritizing profitability, entrepreneurs can achieve the coveted gold star of success. However, many businesses, especially small ones, tend to prioritize growth, revenue, and vanity metrics over profitability. This book offers tough love and a reminder of the real essence of running a successful business. Click Play!

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The Art of Profitability by Adrian Slywotzky

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MBA2339 Should You Hire Through an Agency? + Free Ride Friday

Hiring can be a time-consuming process that involves tasks such as creating job descriptions, interviewing, screening, and testing. 

It’s not uncommon to have to sift through a large number of candidates before finding the right fit. Even a 30-minute interview can add up to several hours or even days of your time. Omar discusses the pros and cons of hiring independently versus using a recruitment agency. The agency model can be highly advantageous for startups and businesses, as it saves valuable time and effort in the hiring process, allowing for quick scaling up or down. 

Hiring the right talent and building a strong company culture is crucial for business success. Whether you choose to do it independently or through an agency, take the time to find the best fit for your company. Click Play!

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Upwork

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MBA2338 Q&A Wednesday: I am about to give up. I’m working hard with no results. Can you help?

Are you feeling frustrated and ready to give up on your business dreams? As entrepreneurs, we’ve all experienced moments of frustration, but it’s crucial to remember that success often requires us to adapt and make changes in our businesses.

Omar tackles a listener’s question who is facing a tough situation in his business and considering throwing in the towel. Running a business is not always smooth sailing. There will be challenges and roadblocks along the way. Remember the success story of Instagram? They started off with several features, but it was the focus on photo-sharing that truly propelled them to success. By recognizing what wasn’t working and doubling down on their successful feature, they turned their fortune around.

Change is necessary for growth. Gain insights on pivoting your business and finding your sweet spot. Click Play!

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