MBA1208 Must Read: Cut Costs Not Corners by Colin Barrow

You can avoid wasting money without being cheap. In fact, you kinda have to.

New, independent businesses depend largely on their founder’s ability to keep quality high but expenses controlled. You can’t spend yourself out of business, but you can’t disappoint your customers (or your team) just to save a buck. Quality is a must, but it’s no excuse to shed cash unnecessarily.

This week’s Must-Read will help you maintain that balance.

Colin Barrow is a prolific author, and Cut Costs Not Corners is one of his most popular works. It explains how to make every penny do the utmost for your business. Statistically, businesses don’t usually fail because the idea is bad or the revenue is too low. Excessive cost kills, more often than anything else.

Barrow understands better than anyone how controlling costs doesn’t have to come at an even higher cost: the quality of your product and happiness of your team. Click Play!


Stitcher | SoundCloud | Podcast Feed How To Subscribe

Give us a Rating & Review

Today's Sponsors


No one compliments you when their paycheck is correct. But make a mistake, and things can get ugly. To keep payroll and HR on point, try Kronos. Kronos is workforce innovation that works, making sure payroll is right from punch-in to paycheck.  Learn more at


Turo is a peer-to-peer car sharing marketplace where you can book any car you want, wherever you want it, from a community of local hosts. From exotic sports cars to practical daily drivers, you can choose the best car for you, whatever your budget. Download the Turo app on the App Store or Google Play, and get $25 off your first trip with promo code 100MBA at

Show Links

Cut Costs, Not Corners by Colin Barrow