MBA1393 Guest Teacher: Jonathan Slain – How to Look Forward to the Next Recession

A recession is coming. That’s a fact.

How do we know? Because a recession is always coming. Business is cyclical, and smart entrepreneurs don’t hope against economic downturns — they prepare for them.

Jonathan Slain was hit hard by the Great Recession of 2008. After he got back on his feet, he realized that recession-proofing is an absolute must for any business. Now, as the founder of, Slain helps other businesses survive and even prosper during those inevitable low points.

Today, Slain is here to help us prepare while the current economy still looks good.

Recessions come in many forms, besides the usual dips in GDP and stock market troubles. Slain’s strategies can also help your business through “personal recessions” like the loss of a major client or partner, or anything else beyond your control that can derail your business.

The key is to see it as natural and inevitable. And to be ready.

Tune in, and hear how your business can stay agile during a recession: speeding up, slowing down, or stopping short to avoid the worst — and still shoot for the best. Click Play!


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50% off Recession Workbook (use coupon code MBA)

Recession Readiness Assessment

Rock the Recession by Jonathan Slain and Paul Belair