Entertainers are entrepreneurs too — especially Matthew McConaughey.
Greenlights is the memoir of an actor. But it’s also the memoir of an accomplished business person, marketer, and independent creator. When Omar bought this book to read for fun, he had no idea it would be so valuable as a business resource.
Today, we share the most relevant lessons.
Take some time to study one actor’s success story, and realize that some qualities apply to every business. Take in the best insights from McConaughey’s experience, and apply them to yours. Click Play!
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*Clarification: this episode describes Wild Turkey as Matthew McConaughey’s “own” whiskey company. McConaughey serves as Creative Director for Wild Turkey, which is owned by the Campari Group.