Hard work pays off, or so we’re told. But on today’s podcast, we’re discussing something that isn’t easy to say, or hear: Hard work by itself just won’t cut it.

Lots of people work hard, really hard, and don’t see success. Your work ethic is immensely valuable to you, but not necessarily to your customers. Like talent, passion, or a great product idea, hard work is only one part of a greater equation. There are other ingredients, including one that’s rarely discussed but easily as important as hard work. It’s another core value, without which hard work can only take you so far.

Hard work is certainly necessary, but it’s not a magic elixir guaranteed to bring results. Be a well-rounded entrepreneur. Find out what other key factors you might want to focus on. Click Play!

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