Author: Nicole Baldinu

It’s time to get ready to sell your business.

We’re serious.

Even if you are nowhere near moving on from your current enterprise, it’s important to keep your business in selling shape. Keeping your business super organized is just good practice. Being sell-ready isn’t something you should do right before it’s time to sell — it’s a mindset you should maintain always.

By acting as if you’re ready to sell, you’ll keep your business at its most efficient and highest-performing. From your systems to your books to your assets, keeping the ship tight enough to sell means keeping it tight enough to excel.

Not to mention, you never know when your business will be audited by a potential investor, partner, or — yes — even a potential buyer. Why wait? Learn how to function on a sell-ready mindset, and your business will thrive. Click Play!

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Podia

Easily sell Online Courses, Memberships, and Digital Downloads to your audience. With more than 10,000 creators on the platform, Podia is the easiest way to earn a living teaching what you know. Create a beautiful storefront in minutes and start selling your digital products. No technical knowledge needed, and no third-party plugins required. Check out podia.com/mba now!

MailChimp

Ready to grow your business? MailChimp is your all-in-one marketing platform. MailChimp lets you manage more of your marketing from one place, without all the extra tools. Market smarter and grow faster with one tool that helps you create, publish, manage, and measure multi-channel marketing campaigns. Let MailChimp help you market smarter — learn more at mailchimp.com

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ReceiptBank

MBA1044: How to Create a Team Handbook for Your Company

You’ve seen it in your search returns. Quora is a massive online forum, where potential customers ask about anything and everything under the sun.

It’s also a traffic crossroads that’s just waiting for you to tap in.

You can use Quora to drive your marketing for even less than you’d spend on conventional marketing efforts. Your niche is waiting on this free website, discussing exactly the things you and your business can help with. You simply have to introduce yourself.

By maintaining a presence on Quora, you can earn the exposure and trust that turns into sales. You’re not going there to advertise (never go there to advertise), but you can go there to show an audience just how helpful you can be. Then, Quora users will find your business on their own.

Today, we show you how to get into the Quora marketing game, and how to systematize your efforts for the long haul. We even have a special trick for outsourcing the job, so that Quora becomes a passive stream of interested users just waiting to be converted. Click Play!

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Excelsior

You constantly strive to transform your life. Excelsior College believes nothing is more transformative than education. Excelsior is a fully accredited, online, non-profit institution offering career-focused degree programs in Health Sciences, Cyber Security, Criminal Justice, Business and more. Excelsior’s programs give you the flexibility to earn your degree on your time — from wherever you are. Visit excelsior.edu/keeplearning to learn more.

Varidesk

Varidesk is the world’s leading standing desk solution, helping professionals maintain a healthy, active lifestyle in the office or at home. Varidesk converts any desk into a standing desk. Easily go from sitting to standing, increasing your productivity and focus. Varidesk comes with a 30-day risk-free guarantee, and there’s no assembly required. They also cover shipping both ways – if you don’t love it, they’ll pick it up! To learn more, visit vari.com/desks-and-tables/standing-desks to learn more.

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EasyCourse

It’s gonna happen. Whether it’s your fault or not, some customers will use your product and come away disappointed.

What matters is what you do next.

Customer satisfaction is your responsibility, even when dissatisfaction isn’t your fault. Planning in advance for how to address it can be the difference between a business that lasts and one that doesn’t. You’ve got to articulate your messaging ahead of time, so you can confront these failures head on.

When you approach dissatisfaction as your responsibility, you can turn it into an opportunity.

Today, we discuss how to own your shortcomings, and turn an unhappy customer into a source of growth. This can have a massive long-term impact on the development of your business, helping you win over dozens of customers for every one you lose.

With a healthy, proactive attitude towards failing customers, you can learn how best to delight them — and that’s worth more than any single cancellation. Click Play!

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MailChimp

Ready to grow your business? MailChimp is your all-in-one marketing platform. MailChimp lets you manage more of your marketing from one place, without all the extra tools. Market smarter and grow faster with one tool that helps you create, publish, manage, and measure multi-channel marketing campaigns. Let MailChimp help you market smarter — learn more at mailchimp.com

DoorDash

DoorDash connects you to all of your favorite restaurants in your city. Just use the DoorDash app to choose what you want to eat, and your Dasher will bring it right to you – wherever you are!

Our listeners can get $5 off their first order of $15 or more when they download the DoorDash app and enter promo code MBA.

You’ve used free webinars to build your audience and establish yourself as a trusted source of information. Now, you’re ready to take it to the next level and start charging.

It’s Q&A Wednesday, and one listener wants to know what a paid webinar should cost. Charging for webinars is a huge step forward, creating opportunities for more than just money. Real idea validation and the monetizing of your expertise can take you to the next level.

So what should it be worth for an attendee?

Today, we explain how different goals for your webinar will determine the price. We offer some examples, and discuss what factors to consider when establishing your baseline price. Whether you’re testing the waters of your own brand, or simply want to raise some dough, there’s a right price for your webinar. Click Play!

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Today’s Sponsors

Podia

Easily sell Online Courses, Memberships, and Digital Downloads to your audience. With more than 10,000 creators on the platform, Podia is the easiest way to earn a living teaching what you know. Create a beautiful storefront in minutes and start selling your digital products. No technical knowledge needed, and no third-party plugins required. Check out podia.com/mba now!

Kronos

Kronos is workforce innovation that works. Kronos puts HR, payroll, talent, and timekeeping on a single, cloud-based platform specially designed to give HR professionals supporting a blended workforce a whole new
level of confidence. Learn more at kronos.com/hrswagger

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WebinarNinja

Are you charging enough?

Entrepreneurs can get a little nervous about raising prices. But there’s a way to find out how high you can go that’s low-risk, high-yield, and potentially eye-opening. If your business needs an influx of revenue, consider doing a little experiment in price increase.

We’ll show you how.

You might worry that an increase will scare customers off. But in our experience, you’re just as likely to be shocked at how little people care, if the value of the product is there. With our system, you can test the waters safely, and know quickly whether a given increase will help or hurt.

With a little courage, some data, and a willingness to trust that your customers believe in your product as much as you do, you can widen those profit margins. Today, we offer step-by-step instructions on increasing, testing, and making the final decision.

A modest increase will mean a lot more to you than your customers. See how by conducting this simple experiment. Click Play!

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Today’s Sponsors

Aspiration

Aspiration, a financial partner that puts you, your conscience and the planet first. Enjoy a two percent annual percentage yield, zero ATM fees, and the option to choose your own
monthly fee…even if it’s zero!

Download the Aspiration app to open an account today.

The Alternative Board

A membership to The Alternative Board (TAB) can make a huge difference for your business. TAB’s monthly meetings of local business leaders have been helping entrepreneurs for almost 30 years with sales, marketing, hiring, training, operations, and more. You can even get help building a strategic plan for your business, and one-on-one business coaching between meetings. Apply for FREE today to find out if there is a board seat available in your area. Head to thealternativeboard.com/MBA

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