Author: Nicole Baldinu

At our software company, we pride ourselves on customer support. We differentiate ourselves with it, and always have.

It’s kind of our thing.

So we weren’t surprised to field several questions about customer support when we attended a recent conference. What many people wanted to know was how many support personnel are really necessary. For new small businesses, it’s an important question. 

After all, a lean startup can’t afford to idle hands. That said, they can’t afford anything less than top-tier support, either.

Today, we discuss our formula for keeping the right amount of support on hand. It varies from business to business, and depends on the amount of support requests you typically field, but there is a way to analyze your business’s needs. 

Spoiler alert: responding to tickets is not the only thing great support agents do. 

See how we keep pace with our customers’ support needs, as we continue to add agents to our growing team. See how our “Support Ninjas” take ownership of our customers’ success, and why that makes all the difference. Click Play!

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Podia

Easily sell Online Courses, Memberships, and Digital Downloads to your audience. With more than 10,000 creators on the platform, Podia is the easiest way to earn a living teaching what you know. Create a beautiful storefront in minutes and start selling your digital products. No technical knowledge needed, and no third-party plugins required. Check out podia.com/mba now.

Automation Finance

The keys to building wealth: invest early, diversify, and create compound earnings. But how? Automation Finance offers real-estate-backed investments for anybody with $250 to get started. Their Automation Finance Reperformance Fund IV offers up to 8% annual returns through monthly dividends. Automated Finance buys distressed mortgages at a discount, then works with the borrower to avoid foreclosure. Start building wealth at www.automationfinance.com/mba.

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Intercom

If you haven’t heard of ClickFunnels, you will. 

The company’s massive conference, Funnel Hacking Live, is like Coachella for marketing nerds. The energy is huge, the excitement is palpable, and the attendees are…devout, to say the least. But is there any substance behind the hype? 

We saddled up and headed to Nashville to find out.

Today, we’ll share 3 deeply important, highly valuable lessons we learned from this conference. We cut through the noise and got to the core of why people are so enthusiastic about ClickFunnels and their philosophy.

This huge, 4-day production was filled with marketing insights, strategies, and tips that anyone can use to grow their business. But most impressive of all was the sense of perspective and community that seems to drive the ClickFunnel faithful. 

Hear what we learned, and see how it can work for you — no airfare required. Click Play!

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Today’s Sponsors

Podia

Easily sell Online Courses, Memberships, and Digital Downloads to your audience. With more than 10,000 creators on the platform, Podia is the easiest way to earn a living teaching what you know. Create a beautiful storefront in minutes and start selling your digital products. No technical knowledge needed, and no third-party plugins required. Check out podia.com/mba now.

Automation Finance

The keys to building wealth: invest early, diversify, and create compound earnings. But how? Automation Finance offers real-estate-backed investments for anybody with $250 to get started. Their Automation Finance Reperformance Fund IV offers up to 8% annual returns through monthly dividends. Automated Finance buys distressed mortgages at a discount, then works with the borrower to avoid foreclosure. Start building wealth at www.automationfinance.com/mba.

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ClickFunnels

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Keep. It. Simple.

The problem entrepreneurs often have with marketing is totally overcomplicating it. Too many channels, too much content, and no idea what’s working and what’s not. It’s time to stop being a jack of all things, and become a master of one…at a time, anyway.

But how can you know what to focus on?

Today, we discuss how to narrow down your focus, and tackle one marketing effort at a time. It starts with your own strengths, and leveraging those strengths to get measurable results you can double down on. It’s something we’ve had to remind ourselves to do lately, as our enthusiastic, growing team is tempted to take on…all of it.

By taking things one funnel at a time, you can get the most out of your marketing budget and efforts. By recommitting to what’s proven to work — without excessive variables muddling the data — you can set yourself up for continued success. 

Learn how doing less can bring you more results. Click Play!

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Fizzle

Let’s be honest: entrepreneurship can be lonely. You’ve got a million questions about your business, and few people to ask. Get the knowledge and support you need with Fizzle. Fizzle can help you earn a living doing something you love, with training, tools, coaching, community, and their famous Roadmap. Join Omar and thousands of other entrepreneurs on Fizzle — Get a free 14-day trial at fizzle.co/omar now!

Automation Finance

The keys to building wealth: invest early, diversify, and create compound earnings. But how? Automation Finance offers real-estate-backed investments for anybody with $250 to get started. Their Automation Finance Reperformance Fund IV offers up to 8% annual returns through monthly dividends. Automated Finance buys distressed mortgages at a discount, then works with the borrower to avoid foreclosure. Start building wealth at www.automationfinance.com/mba.

Did you forget to raise your rates again? You’re not the only one.

It’s Q&A Wednesday, and we’ve got a business coach who hasn’t raised prices in years. Whether you’re a coach, a freelancer, or selling a product, keeping prices flat for that long is slow suicide! 

Unless you run a dollar store, of course.

For everyone else, price increases aren’t a matter of debate. You have to raise prices to reflect the increasing costs of doing business, to say nothing of the added value of your experience. If you don’t raise prices regularly, you will inevitably undervalue yourself.

If you undervalue yourself, you will hurt your business. Price is a statement, one that reflects your confidence in what you’re selling. Keep it too low, and customers will get the wrong message: that your value is low. 

The best part? Your customers won’t be upset when rates go up. We’ll explain how to raise rates in a way that keeps customers happy, even if you’re nervous about it. We’ll also discuss how to figure out how much to raise rates, which you should (have I made that part clear yet?). Click Play!

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Today’s Sponsors

Podia

Easily sell Online Courses, Memberships, and Digital Downloads to your audience. With more than 10,000 creators on the platform, Podia is the easiest way to earn a living teaching what you know. Create a beautiful storefront in minutes and start selling your digital products. No technical knowledge needed, and no third-party plugins required. Check out podia.com/mba now.

Automation Finance

The keys to building wealth: invest early, diversify, and create compound earnings. But how? Automation Finance offers real-estate-backed investments for anybody with $250 to get started. Their Automation Finance Reperformance Fund IV offers up to 8% annual returns through monthly dividends. Automated Finance buys distressed mortgages at a discount, then works with the borrower to avoid foreclosure. Start building wealth at www.automationfinance.com/mba.

Get back in the saddle — even if you never fell out.

Sometimes, we put our whole selves into building a business or product, only to watch it bomb. That’s normal. In fact, that’s good. Failure isn’t just a rite of passage in entrepreneurship. It’s a required lesson, and a necessary stepping stone to success.

You just have to be willing to go another round.

That said, we’ve all heard the old saying about insanity and expecting different results. Today, we’ll discuss how to make sure that your “do over” is a “do better.” With examples from our own failures, as well as much bigger missteps from much bigger companies, we’ll explore how taking another swing is always the right move.

Unless you’re ridiculously lucky, don’t expect to get business right on your first try. 

Instead, build a bounce-back mindset. And even if your business is doing great, you definitely want to re-do some things in advance — before you grow stagnant. Click Play!

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Wave

Chasing down payments and invoices is annoying, especially for small business. Wave’s easy-to-use invoicing software lets you customize invoices, look professional, and get paid faster. Wave’s recurring invoicing feature lets you forget the paperwork chase and get back to the business you love. Head to waveapps.com/mba for 100% free, unlimited invoicing.

Microsoft Teams

Welcome to the new way to work together. From group projects to weekly “all hands” meetings, Microsoft Teams will change the way you teamwork. Contribute to meetings from anywhere, chat with coworkers, find and edit files in real time, and more. With one place to create and make decisions together, there’s no limit to what your team can achieve. Learn more at microsoft.com/teams

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