The $100 MBA

Is hustling effective? Does more work mean more results?

Maybe not. Today, we’re discussing the math on work hours. While it might seem logical to assume that more work = more success, that approach forgets a key principle of productivity: working smart, not just hard.

Which brings us to the “standard” work week of 40 hours.

Is independent success really possible within that limit? Do entrepreneurs need to put in more hours than everyone else to make it? It’s time to get brutally honest, and explore the relationship between the quality of our work and its quantity. 

The truth is this: every sacrifice of your time has diminishing returns. You can accomplish more in a  few focused hours than an entire day of burnt-out, bedraggled slogging. That doesn’t mean you don’t have to put in the hours — especially at the beginning — but it does mean you have to keep a careful eye on the cost/benefit ratio of your time investment.

Finding a balance between time and effort is the key to real productivity. Tune in, and let’s figure out how much you should really be working. Click Play!

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Today’s Sponsors

Fizzle

Let’s be honest: entrepreneurship can be lonely. You’ve got a million questions about your business, and few people to ask. Get the knowledge and support you need with Fizzle. Fizzle can help you earn a living doing something you love, with training, tools, coaching, community, and their famous Roadmap. Join Omar and thousands of other entrepreneurs on Fizzle — Get a free 14-day trial at fizzle.co/omar now!

Motley Fool

Ever wondered how to invest, or struggled to understand how to make your money work for you? The Motley Fool is just what you need. Brothers Tom and David Gardner provide advice and guidance that cuts through the noise of standard business sections and websites. Get simple, easy-to-use market analysis to help you beat the market. Kickstart your 2020 financial goals with 5 of their favorite stock picks for free at fool.com/mba.

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Deep Work by Cal Newport

What kind of growth can you get for $300? The answer might surprise you, but only if you’re willing to experiment. 

If your marketing budget isn’t exactly…flush, but you need a nice boost, it’s time to think outside that proverbial box. This is the beauty of entrepreneurship: how a little creativity can give you exactly the spike you need.

And boy, do we have some bang for your marketing buck.

These ideas occupy a funny space: they’re unusual, and unexpected. But they’re so effective it’s difficult to understand why more people don’t use them. They don’t require anything special, other than the willingness to stake a few hundred dollars on something different.

Are these ideas typical? No. But can they work? One way to find out.

This is what being “lean” is all about. Taking roads less traveled to produce more results from fewer resources is what startups do. With a little hustle, a little creativity, and — yes — a little independent-sized budget, you can move the needle. Click Play!

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Today’s Sponsors

Podia

Easily sell Online Courses, Memberships, and Digital Downloads to your audience. With more than 10,000 creators on the platform, Podia is the easiest way to earn a living teaching what you know. Create a beautiful storefront in minutes and start selling your digital products. No technical knowledge needed, and no third-party plugins required. Check out podia.com/mba now.

AdSkills

One of our sponsors has a free gift for you! If you’ve ever run Facebook ads before, you probably know about custom audiences and retargeting. Adskills.com founder Justin Brooke wrote a great book on the subject: Retargeting Recipes, featuring 7 proven retargeting campaign strategies. They’ve printed 1,000 copies of this book to give away — all you pay is shipping. Get your free copy now at adskills.com while it’s still available!

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EasyCourse

KingSumo

This is your year…unless it isn’t.

We all hit January wide-eyed and full of big plans. But why do some entrepreneurs hit the goals they set, while others don’t? Why do some businesses actually make the progress their founders envision, while the rest of us keep dreaming? 

What’s stopping us?

Today, we’re discussing a few things that get entrepreneurs off track. Year after year, a few common pitfalls derail all the would-be could-be independent business people, leaving them right where they started come December. 

The good news? You can neutralize these notorious derailers pretty easily.

We’ve got some almost shockingly simple steps you can take to preempt interference from these business-killers. With some basic mental adjustments, you can get on course, stay on course, and end 2020 with milestones reached — not wished for.

Don’t wait ‘till February to make these adjustments. Start 2020 on track, and keep it that way. Click Play!

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Today’s Sponsors

Podia

Easily sell Online Courses, Memberships, and Digital Downloads to your audience. With more than 10,000 creators on the platform, Podia is the easiest way to earn a living teaching what you know. Create a beautiful storefront in minutes and start selling your digital products. No technical knowledge needed, and no third-party plugins required. Check out podia.com/mba now.

AdSkills

One of our sponsors has a free gift for you! If you’ve ever run Facebook ads before, you probably know about custom audiences and retargeting. Adskills.com founder Justin Brooke wrote a great book on the subject: Retargeting Recipes, featuring 7 proven retargeting campaign strategies. They’ve printed 1,000 copies of this book to give away — all you pay is shipping. Get your free copy now at adskills.com while it’s still available!

Your co-founder wants in. You need them out.

This is awkward.

It’s Q&A Wednesday, and we’ve got a doozy. One listener co-founded a business a while back, but the co-founder in question took a back seat — only just maintaining their involvement while they pursued other things. Now, said co-founder wants to commit full-time to the business, and expects a full-time salary.

The problem? The company can’t afford it.

Business has no shortage of uncomfortable situations with conflicting wants and needs. Navigating such situations fairly, professionally, and productively takes finesse. Today, we’ll help our listener work it out with their co-founder in way that considers everyone’s needs — and those of the business. 

It’s easy to work with your team when things are going great, and there’s enough to go around. It’s the difficult situations that make or break an entrepreneur. 

Tune in, and learn how to talk openly and fearlessly about that ugly necessity of business: money. Learn how to prepare for a conversation with multiple possible outcomes, and find the sweet spot between personal interests that don’t align. Click Play!

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Today’s Sponsors

Podia

Easily sell Online Courses, Memberships, and Digital Downloads to your audience. With more than 10,000 creators on the platform, Podia is the easiest way to earn a living teaching what you know. Create a beautiful storefront in minutes and start selling your digital products. No technical knowledge needed, and no third-party plugins required. Check out podia.com/mba now.

Motley Fool

Ever wondered how to invest, or struggled to understand how to make your money work for you? The Motley Fool is just what you need. Brothers Tom and David Gardner provide advice and guidance that cuts through the noise of standard business sections and websites. Get simple, easy-to-use market analysis to help you beat the market. Kickstart your 2020 financial goals with 5 of their favorite stock picks for free at fool.com/mba.

To rebrand or not to rebrand? That is the question. Today, anyway.

If you feel like you chose the wrong name for your business, or something about your business name is holding you back, it might be time to rechristen. But you can’t do so without considering the costs — and not just in terms of dollars and cents.

Sometimes, it can be better to keep a…less-than-ideal name, especially if you’ve already sunk a certain amount of time and resources into it. It all comes down to a simple cost/benefit analysis of how a name change would affect your budget, your online presence, your overall marketing, and more.

Spoiler alert: rebranding involves more than a redirect from your website URL.

Today, we’ll discuss all the arguments for and against rebranding. There are several examples of rebranded businesses out there, some more successful than others. There’s even one that turned back, un-re-branding itself when they realized the price was too high.

If you’re considering a fresh handle, do the research first. Make sure that whatever you decide, your business can move forward no matter what you call it. Click Play!

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Today’s Sponsors

Amazon Logistics

Amazon Logistics has a new program for leaders who want to build their own full-time package delivery business. Get access to Amazon’s logistics training and technology, and start building a team of motivated drivers in your community. To learn more about becoming an Amazon delivery service partner, go to logistics.amazon.com.

Fundopolis

Investing: it seems complex, intimidating, and impersonal. With Fundopolis, it doesn’t have to be that way. Fundopolis is where people and money come together to support businesses they care about. Investing shouldn’t just be for industry insiders; it should be for communities and individuals trying to grow something they’re passionate about. Head to fundopolis.com/podcast for an enjoyable, personal investing experience.